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Job Description
- Define product goal and strategy for seamless attribution measurement across Google Ads, Google Analytics, and Google Marketing Platform.
- Drive the Attribution Infrastructure strategy to scale capabilities for various Ads partner teams.
- Develop a prioritized roadmap that balances short-term wins with long-term investments in measurement systems.
- Oversee the end-to-end product lifecycle for attribution reporting components, from initial ideation to launch and iteration.
- Partner cross-functionally with Engineering, UX, Sales, and Program Management to drive initiatives like cross-channel measurement.