Digital Planning Director

Company description

in the UK

Spark Foundry, the Acceleration Agency

We help brands to identify, learn and respond to opportunities faster than the competition

Every client has an area of their business they need to accelerate, from short-term goals to long-term transformation

We’ve proven our approach during the most difficult year on record

Now we’re using it to provide a launchpad for their future

Come be an accelerator with us

How we accelerate Planning: an approach that works in practice rather than theory, arming planners with the ability to create cutting edge campaigns Intelligence: a suite of tools that give definitive answers to big questions, and uncovers actionable insights about real people Trading: a model built on flexibility and trusted relationships, underpinned with bold guarantees Relationships: a culture of asking challenging questions to better understand the brief – we are not a ‘yes’ agency People: a strong history of recruiting talent from diverse backgrounds and accelerating their careers Our Commitment We are diverse though our experience, people and the clients we look after - and we celebrate that diversity

Our people hold us accountable to our beliefs and via regular surveys and our grass roots D&I team, The Collective, and internal next generation board, Firestarters, we hold regular events and work continually towards generating ideas, initiatives and educating our people to ensure we are a diverse and inclusive agency

As part of our dedication to create an inclusive and diverse workforce, Spark Foundry is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity or religion

Overview We are hiring a Digital Planning Director to help shape how one of the world’s most recognised consumer healthcare brands connects with people through media

Sitting at the heart of Publicis Le One within Spark Foundry, this role plays a pivotal part in defining cross‑channel digital strategy across GB & Ireland

You’ll balance strategic thinking with hands‑on leadership, working closely with clients and teams to turn insight into meaningful impact

This is a visible, influential role with the opportunity to help shape what comes next

What you’ll be doing: Leading cross‑channel digital strategy across Programmatic, Social, Search and Digital OOH, ensuring plans are insight‑led and aligned to business goals

Owning digital annual planning for GB & Ireland, working in close partnership with Comms Planning and client stakeholders

Acting as a trusted digital partner to clients, translating complex ideas into clear, actionable recommendations

Driving campaign performance through thoughtful optimisation, strong oversight and a focus on measurable outcomes

Collaborating with activation teams to ensure best‑practice execution across platforms and partners

Leading performance storytelling, sharing results, insight and learning with brand teams and senior stakeholders

Championing innovation and test‑and‑learn approaches across measurement, attention and emerging channels

Skills we’re looking for: Experience shaping cross‑channel digital planning within an agency or similar environment

A strong understanding of the digital media ecosystem and how it drives brand and business growth

The ability to lead strategy across multiple brands or business areas with clarity and confidence

Practical knowledge of key digital platforms, paired with sound judgement and best‑practice thinking

Experience integrating measurement frameworks into planning and optimisation

Clear, engaging communication skills, with confidence presenting to senior stakeholders

A collaborative, solutions‑focused mindset, with accountability and curiosity at its core

Additional information Spark Foundry offers a wide range of

to support our employees

Full details are shared when you join, but highlights include core

such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave

You’ll also have access to a range of additional initiatives, including: 📖 Please check out the Publicis Career Page which showcases our Inclusive

and our EAG’s (Employee Action Groups)

Publicis Groupe works primarily from the office or our clients' office four days per week

At Spark Foundry, we are proud to be an equal opportunities employer

We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic

We are committed to providing a fair, accessible, and inclusive recruitment process

If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know

We’ll work with you to ensure the process works for you

Sharing this information will never impact your application

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included. #LI-KE1