CRM Product Lead

The Wisconsin Foundation and Alumni Association (WFAA)—the private fundraising and alumni relations organization for the University of Wisconsin–Madison—is seeking a CRM Product Lead to join the Advancement Business Solutions team! The CRM Product Lead provides strategic and functional leadership for WFAA’s Salesforce CRM ecosystem in close partnership with business and technical leaders. This role is accountable for maximizing business value and user impact by defining, prioritizing, and delivering CRM capabilities that advance organizational goals, align with the digital roadmap, and address enterprise‑wide needs through...