
Area Brand Director (Self Care)
Job Description
We are Reckitt
Marketing
About the role
Embark on a dynamic journey with Reckitt as our new Marketing / Category Director – Large +. This pivotal role shapes the future of our market-leading brands by infusing them with energy, creativity, and insight to drive sustained growth. Dive into the intricacy of strategic marketing, where your vision will inspire teams to strive for excellence. You'll not only influence the trajectory of our brands but also build a legacy of progress, nurturing a culture that stands for innovation and consumer engagement.
Your responsibilities
- Forge and lead execution of a marketing strategy that breathes life into our brands and drives market share.
- Craft financial plans and manage marketing investments to hit targets efficiently and effectively.
- Create compelling communications, take the reins in leading global campaign initiatives and NPD.
- Ensure all brand plans are realised with polish and purpose, providing the tools for excellence across regions.
The experience we're looking for
- Extensive experience in global marketing leadership roles within the consumer goods sector, driving brand performance in competitive landscapes.
- Demonstrated track record in crafting impactful, results-driven marketing strategies at an international level.
- Strong strategic thinking, complemented by a rigorous understanding of consumer behaviour and market trends.
- A collaborative spirit paired with excellent communication skills geared towards robust stakeholder management.
- Proficient in employing consumer insights, creativity, and analytical prowess to elevate brand narratives and innovate product development.
The skills for success
Consumer Insights, Analytical skills, Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, Product sustainability, NEW Product Development, Storytelling, Creativity, Marketing optimisation, Digital Marketing, Brand activation, Commercial accumen, Collaboration, P&L management, FMCG/Consumer Health Experience, Brand Management, eCommerce, Social Media, Media Planning, Media Strategy, Negotiation.