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Social Marketing Manager, YouTube Marketing SPARK (English, Korean)
Posted 2 weeks ago
Job Description
- Partner with various marketing and cross-functional teams to help develop programs that deliver intended business results.
- Engage and lead social media and influencer agencies to build effective social media and influence marketing programs and campaigns for YouTube, across multiple channels and owned, paid and earned.
- Track and quantify social impact on YouTube business goals.
- Work closely with global/regional/local social/PR/policy teams as part of a Global Rapid Response Team on round-the-clock social listening/monitoring workflows and processes, proactive and reactive escalation and management of user sentiment across social platforms.
- Work closely with media teams on paid media amplification and insights and analytics teams on social brand health and owned, earned and paid reporting for campaigns and initiatives.