Marketing Automation Specialist

We are looking for a motivated, detail-oriented individual to join our team as an Marketing Automation Specialist. You will be proactive, curious, and comfortable taking ownership of end-to-end email campaign delivery across members, prospects, and partners.

You will also have strong attention to detail and a process-driven mindset, with the ability to build, QA, and deploy campaigns to a high standard. You will support audience segmentation, campaign execution, and optimisation of email journeys and landing pages. This is an excellent opportunity to continue developing technical and strategic skills, contribute to problem-solving, and help drive the overall performance, accuracy, and scalability of our global email communications.

• Own the end-to-end review, build and deployment of global emails with accuracy
• Build and manage customer journeys and automated lifecycle campaigns within Salesforce Marketing Cloud Engagement (SFMC)
• Manage global email calendar while maintaining best practices
• Execute QA and end-to-end testing for all campaigns. Ensure communications are vetted, approved, and tested
• Collaborate with internal stakeholderoptimize campaign performance through testing and segmentation
• Manage lists from multiple databases for email and automation campaigns (via Data extentions)
• Assist in development & editing of cloud pages with forms
• Maintain current processes for email best practices and new marketing automation tools when introduced
• Share insights and ideas with the team to help with process and performance improvement
• Ensure compliance with CAN-SPAM and GDPR
• Troubleshoot email automation and/or build errors
• Miscellaneous duties as assigned

• Demonstrates commitment to valuing diversity and contributing to an inclusive working and learning environment
• Drive Results: consistently delivers strong results by taking initiative, anticipating needs, overcoming obstacles, and maintaining quality and accountability
• Collaborates effectively: facilitates productive collaboration, shares knowledge openly, supports the growth of peers through feedback and shared learning, and resolves conflicts constructively to achieve shared outcomes
• Adapts with agility: effectively adjusts communication and approach to meet changing demands. Exhibits comfort with ambiguity and helps others navigate change
• Demonstrates stakeholder and business acumen: Understands how their work connects to stakeholders. Makes decisions with awareness of impact, context, and priorities beyond their immediate task

• Previous SFMC experience (2+ years)
• Strong knowledge of online/email marketing execution focused on established processes and procedures
• Understanding of CAN-SPAM and GDPR required
• Intermediate proficiency in MS Office/O365, with a focus on Excel
• HTML/CSS experience 
• SQL knowledge or exposure desirable 
• Monday.com experience (Project management software) desirable 
• Experience working with AI tools or a demonstrated willingness to learn

• Bachelor's Degree in Marketing or Communications preferred. Will consider candidates with a high school diploma and at least 7 years of relevant experience.
  
• Minimun of 3 years hands-on experience managing and deploying emails, creating, running, and maintaining multiple email automation campaigns, utilizing an email service provider or marketing automation platform

• Up to 5% travel
• Work extended hours, when necessary
• Remain in a stationary position, often standing or sitting, for prolonged periods in a remote working environment 
• Regular use of office equipment such as a computer/laptop and monitor computer screens

All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic as protected by applicable law. Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.