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Business Data Scientist, Ads Marketing Analytics
Posted 1 weeks ago
Job Description
- Work with large, complex data sets. Solve analysis problems, applying advanced investigative methods (such as statistical and machine learning models) as needed. Conduct analysis that includes problem formulation, data gathering and requirements specification, processing, analysis, ongoing deliverables, and presentations.
- Design and analyze controlled experiments or counterfactual causal inference studies to examine the incremental impact of Ads marketing programs.
- Build and prototype analysis pipelines iteratively to provide insights at scale. Develop comprehensive knowledge of Google data structures and metrics, advocating for changes where needed.
- Interact cross-functionally, making business recommendations (e.g. cost-benefit, forecasting, experiment analysis) with effective presentations of findings at multiple levels of stakeholders through visual displays of quantitative information.
- Develop and automate reports, iteratively build and prototype dashboards to provide insights at scale, solving for business priorities.