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Procter & Gamble

GC Baby DY KOL Operation Specialist

Guangzhou, Guangdong, Chinese Mainland - Greater ChinaPosted Yesterday
Full-timeonsite

Job Description

Job Responsibilities:

  • Manage and work with Sales team to lead agency team to execute end-to-end KOL cooperation, from identification and outreach to content collaboration and performance tracking;
  • Implement and support KOL activities on site for big events, ensuring accuracy and completeness;
  • Manage KOL Commission and Media budget;
  • Collaborate cross-functionally with marketing, brand, and sales teams to align KOL strategies with overall business objectives;
  • Monitor and analyze competitor KOL activities to identify opportunities and adapt strategies.


Job Qualifications:

  • 1-3 Years of Proven experience in DY KOL/Livestream business, including but not excluding to KOL BD, KOL operation, DY store livestream, etc.;
  • Demonstrated abilities in Data collecting and budget management, preferably with solid Excel operation skills;
  • Demonstrated basic business analysis & planning skills;
  • Strong communication and interpersonal skills, with the ability to build strong relationships with KOLs and internal stakeholders;
  • Fluency writing and good communication skill in Mandarin and English is required.
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.

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GC Baby DY KOL Operation Specialist at Procter & Gamble | Renata