Associate Director, Strategy

Company description PHM is the leading health media agency in the US, built for the modern healthcare experience

Here, industry depth meets media scale, where data becomes direction, where creativity and storytelling bring truth to life, and where orchestration replaces fragmentation

Dedicated to making brands discovered, PHM redefines what media can do through data, content, and creativity

Because in modern healthcare, the brands that are found are the ones that lead

And when brands lead, advantage follows

Go deeper

Be found

Overview Position Summary The Associate Director, Strategy plays a key role in leading media strategy and planning for assigned clients

This individual provides day-to-day functional management of client needs while ensuring excellence in media strategy

Reporting to the Director, Strategy, the Associate Director leads cross-functional collaboration, oversees media planning initiatives, and ensures strategic media approaches align with business objectives

This is a hybrid role, requiring three days in-office each week

If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations

Responsibilities Strategic Media Planning & Execution Drive the media planning process, ensuring alignment with strategic objectives

Oversee media strategy development, including channel mix recommendations and budget allocation

Provide initial perspectives on media strategies and approaches

Manage multiple accounts, transitioning seamlessly between them

Represent the interests of cross-functional teams in client and agency partner meetings

Push for continuous improvement of self, team, and client deliverables

Stay informed on industry trends, emerging media opportunities, and Publicis Groupe capabilities

Contribute to new business and organic growth efforts

Client & Stakeholder Management Serve as a primary point of contact for day-to-day client communications

Build strong relationships with clients, demonstrating an understanding of their business priorities

Provide strategic input to help shape clients’ marketing priorities

Present media strategies and performance updates effectively, leveraging strong communication skills

Advocate for client needs while ensuring agency best practices are upheld

Leadership & Talent Development Manage and mentor a team of direct and indirect reports

Oversee onboarding, training, and development processes

Provide ongoing coaching, performance management, and professional development

Manage and delegate team workload, ensuring quality outcomes and deliverables

Foster a collaborative and inclusive work environment

Participate in PHM’s hiring efforts by assessing and onboarding new talent

Cross-Functional Collaboration Work collaboratively with internal teams to drive integrated media strategy initiatives

Partner with internal cross-functional leaders to ensure strategic alignment of deliverables with client needs

Provide input on deliverable timelines in partnership with cross-functional teams

Requirements 5+ years media planning experience. 2+ years management experience 1+year Cross-channel media planning experience in 4 channels (Digital, Video, Print, OOH, DTC, HCP, Payer/Managed Market 2+ years: HCP/Pharma media planning and media strategy experience Familiarity with standard media research and planning tools (e.g mediaocean) #LI-JO2 Additional information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger

It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization

We are focused on fostering belonging and creating equitable & inclusive experiences for all talent

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive

Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected]

All your information will be kept confidential according to EEO guidelines

Compensation Range: USD $81,225.00 - USD $129,987.00/Annually

This is the pay range the Company believes it will pay for this position at the time of this posting

Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time

Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met

Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met

For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off

The Company anticipates the application deadline for this job posting will be 7/12/2026.