User Acquisition Analyst

Are you a data-driven analyst with a sharp eye for funnel behavior and a passion for turning new users into loyal customers? As an Acquisition Analyst at DiDi Food, you'll be the analytical engine of the Acquisition pod — the team responsible for bringing new users from their first app install to their first completed order across Mexico, Colombia, Peru, and Costa Rica. You'll work directly with the Acquisition Manager and the Activation Lead, owning the install-to-first-order funnel, designing and reading A/B tests that improve conversion, and managing CRM campaign briefs for acquisition-stage users. Your work sits at the highest-volume part of the lifecycle funnel This is a hands-on, high-ownership role in a team that moves fast,...