Job Description
Company description We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Over the years, we have evolved our definition of ROI, as it has changed with the ever- complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media. Yes, ROI is about delivering Return on Investment; but it’s also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth. Top-line growth for our clients’ businesses, growth for our people and growth for our culture. Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading. This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes. It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients. It means we adopt new data analytics and value optimisation techniques while building relationships with some of the world’s most exciting start-ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward–thinking and accountable to our clients. At Zenith, we ultimately seek out a more meaningful kind of ROI. Our unique way of thinking inspires growth for some of the world’s leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon. Overview We are hiring a Programmatic Business Director to play a pivotal role in shaping how world‑class brands grow through programmatic media. This is a senior leadership opportunity where strategy, people development, and client impact come together at scale. You’ll lead a large, highly skilled team, influence the direction of Zenith’s programmatic offering, and partner with clients to deliver meaningful, measurable growth. If you’re motivated by building strong teams and creating work that truly performs, this role offers the scope to make your mark. Responsibilities What you’ll be doing Lead and inspire a multi‑market team of programmatic specialists, creating clarity, momentum, and a strong sense of shared purpose Own the strategic direction of several high‑profile client accounts, ensuring programmatic activity delivers clear business outcomes Grow revenue across your portfolio by identifying new opportunities and championing relevant Publicis Groupe products and solutions Partner with senior stakeholders and clients to design innovative programmatic roadmaps and future‑focused strategies Develop talent through coaching, structured feedback, career conversations, and thoughtful resource planning Improve operational ways of working, designing processes that enable quality, consistency, and scalability Contribute to the wider agency by sharing thought leadership, testing new approaches, and elevating programmatic best practice Qualifications Skills we’re looking for Significant experience in a senior programmatic leadership role within an agency environment A strong track record of leading and developing large, diverse teams with care and clarity Experience managing complex client portfolios across brand and performance objectives Commercial confidence, with evidence of driving sustainable revenue growth and new business success Deep understanding of the programmatic ecosystem, including DSPs such as DV360 and The Trade Desk The ability to engage credibly with senior clients, balancing strategic vision with practical delivery Curiosity, collaboration, and a desire to keep evolving how programmatic media creates value Additional information Zenith International offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including: 📖 Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups). Publicis Groupe works primarily from the office or our clients' office four days per week. At Zenith International, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application. Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included. #LI-TA1
Skills we’re looking for Significant experience in a senior programmatic leadership role within an agency environment A strong track record of leading and developing large, diverse teams with care and clarity Experience managing complex client portfolios across brand and performance objectives Commercial confidence, with evidence of driving sustainable revenue growth and new business success Deep understanding of the programmatic ecosystem, including DSPs such as DV360 and The Trade Desk The ability to engage credibly with senior clients, balancing strategic vision with practical delivery Curiosity, collaboration, and a desire to keep evolving how programmatic media creates value
What you’ll be doing Lead and inspire a multi‑market team of programmatic specialists, creating clarity, momentum, and a strong sense of shared purpose Own the strategic direction of several high‑profile client accounts, ensuring programmatic activity delivers clear business outcomes Grow revenue across your portfolio by identifying new opportunities and championing relevant Publicis Groupe products and solutions Partner with senior stakeholders and clients to design innovative programmatic roadmaps and future‑focused strategies Develop talent through coaching, structured feedback, career conversations, and thoughtful resource planning Improve operational ways of working, designing processes that enable quality, consistency, and scalability Contribute to the wider agency by sharing thought leadership, testing new approaches, and elevating programmatic best practice