
Manager, Direct to Partner (Timberland, Taiwan)
Job Description
Position Definition (Key Purpose):
The Wholesale Manager (Timberland TW) is to
- Lead Timberland Taiwan’s wholesale channel and responsible for maintaining relationships with key existing partners and advancing business progress.
- Driving Timberland Taiwan's wholesale channel to hit internal sales target and operations support to achieve partners' business and financial goals.
- The responsibilities also include business development, partner relationship management, exploring new channel opportunities for both DTP and DTC including but not limited to new energy / multi brand channel, new department / standard alone store connections, to ensure Timberland brand penetration through new retail frontier.
The manager will shape consumers-centric, digitally agile, and retail-focused business strategies, ensuring consistent, impactful consumers.
Key Result Areas:
Key Responsibilities & Expected Outcomes
1. Develop and execute wholesale strategic business plans tailored to Taiwan’s market dynamics, with clear KPIs to track channel growth, partner profitability, and market share expansion.
2. Conduct data-driven business health checks: Analyze sales performance, inventory turnover, and stock health to identify risks (e.g., overstock, underperformance) and proactively propose optimization solutions.
3. Oversee market pricing integrity: Manage pricing structures and discount policies for partners’ multi-brand and mono-brand stores, preventing price erosion and safeguarding Timberland’ brand positioning.
4. Collaborate with wholesale partners to co-develop accurate procurement budgets, balancing market demand, inventory efficiency, and partner financial goals to minimize waste and maximize sales potential.
5. Lead regular partner business reviews: Organize structured meetings, review performance against targets, align upcoming goals, and drive actionable plans to close gaps and capture growth opportunities.
6. Partner with the Marketing team to design and deliver tailored marketing support for wholesale channels (e.g., in-store promotions, digital campaigns, brand activations) that boost foot traffic and conversion.
7. Uphold brand consistency: Ensure Timberland’ visual identity, brand messaging, and cultural values are strictly implemented across all wholesale touchpoints, from store displays to consumer communications.
8. Cross-functional strategy alignment: Collaborate with Product, Sales, and Operations teams to co-create market-specific business strategies, aligning resources to drive holistic growth for Timberland Taiwan.
9. Ensure seamless GTM execution: Work closely with internal teams (e.g., Supply Chain, Logistics) to guarantee sales meeting execution, order taking and on-time launch of new products, promotions, initiatives, eliminating operational bottlenecks.
10. Explore opportunity from energy and multi-brand channel to extend Timberland product to wilder distribution to engage / attract new consumer from updated retail appearance.
11. Keep in touch with new department store project going on as a BD role for both DTC and DTP to connect the new retail marketplace opportunity to Timberland brand
12. Foster close relationships with key landlords to ensure access to the latest marketplace intelligence, effectively support Timberland expansion plans, and prevent risks caused by unexpected landlord changes.
Behavioral Competencies:
- Understanding of Taiwan's retail market landscape and passion for community connection and environmental stewardship
- Excellent interpersonal and communication skills, with high emotional intelligence when collaborating with cross-functional/cross-cultural partners
- Entrepreneurial mindset and result-driven approach
- Optimistic and willing to take calculated risks
- Strong team player with the ability to work independently
- Capability to communicate and influence within the regional scope
- Ability to work under pressure, handle multiple tasks simultaneously, and meet tight deadlines
Functional Competencies:
- Coaching and developing others: Provide feedback, guidance, and development suggestions to help others excel in current or future roles; plan and support the development of individual skills and abilities.
- Influence: Develop and execute influence strategies to persuade key partners to take actions that advance shared interests and business goals.
- Business acumen: Use economic, financial, market, and industry data to understand and improve business outcomes; leverage knowledge of key business functions, industry trends, and the organization's positioning to contribute to effective business strategies and tactics.
- Driving execution: Translate strategic priorities into operational reality; align communication, accountability, resource capabilities, internal processes, and ongoing measurement systems to ensure strategic priorities deliver measurable and sustainable results.
- Operational decision-making: Gather and compare information from multiple sources to identify business issues; commit to actions after weighing alternative solutions against key decision criteria.
- Building strategic work relationships: Develop and utilize collaborative relationships to facilitate the achievement of work goals.
- Driving for results: Set reasonable goals for individuals and teams; use measurement methods to monitor progress toward goals; persistently strive to meet or exceed goals while gaining satisfaction from achievements and continuous improvement.
Experience:
Minimum Relevant Experience: At least 10 years of relevant experience in retail, business development, and operations, with management responsibilities.
Academic Qualifications:
Minimum Degree Held: Bachelor's degree (in business-related fields or other undergraduate or higher qualifications).
Language Proficiency:
Fluent in English, Chinese, or other Asian languages.
R-20260520-0003