TikTok Shop - Mass Acquisition & Incubation Business Lead

Team Overview With more than 1 billion loyal users globally, TikTok is the ideal platform to deliver a brand new and exciting shopping experience to our users. TikTok is already the place where trends first surface, and where brands, creators, and consumers are already connected in meaningful ways. We are looking for passionate and talented people to join our commercial team in the US, to help build an e-commerce ecosystem that is innovative, secure, and intuitive for our users and partners alike.

Role Overview TikTok Shop is looking for a leader to help us build our business and drive the growth of our category. The lead will develop the go-to-market strategy, prioritize key initiatives, and build and lead a team of category managers. They will be responsible for identifying the needs of the business, partnering with cross-functional partners and allocating appropriate resources to drive sustained growth.

Responsibilities:

• Define the long-term strategy, leading key initiatives, and setting the future direction of the Mass Acquisition & Incubation business in the Collectibles category;
• Acquire and incubate Collectible Mass Acquisition & Incubation sellers and partners to support category growth;
• Discover innovative collaborative models that fit into brands' short-term and long-term development plans, and invest platform resources effectively and efficiently;
• Collaborate cross-functionally to unlock Mass Acquisition & Incubation's potential on the platform, drive business growth and adoption of livestream and shoptab
• Navigate ambiguity, adapting to frequent changes and influencing key stakeholders to drive decisions for the category;
• Solve key challenges in business growth by strong collaboration with cross-function teams

Minimum Qualifications:

• Experience of owning P&L; strong knowledge and experience in mass seller management and operation
• Strong interpersonal skills; customer service orientation and experience working in a client facing capacity
• Excellent communication, negotiation skills, and analytical skills
• Strong sense of social content, practical experience in the social commerce, content marketing, influencers, and creativity in the categories
• Solid experience in people management, leading a diverse team

Preferred Qualifications:

• Eager to win with a business mindset; growth- and results-driven
• Collaborative and open to changes and challenges and learn; experience working cross functionally in a global working environment
• A fast learner with a good sense of judgment and original thinking
• Ability to thrive in ambiguity and adapt quickly to change