Back to jobsRecommends and establishes pricing structures, policies, and discount programs based on cost analysis and competitive market conditions.
Identifies new product opportunities and recommends product enhancements or modifications based on marketing research and analysis of customer needs and preferences.
Develops and maintains marketing tools and materials, including sales and technical literature, advertising, videos, competitive comparison spreadsheets, and PowerPoint presentations to support product promotion.
Provides education and training to field sales teams on new and existing products.
Researches and identifies potential markets for new and existing product lines.
Conducts field and trade show visits to monitor competitive activity and industry trends.
Designs and administers surveys to support research into new concepts and existing product improvements.
Prepares and provides individual product sales forecasts.
Analyzes market performance for Ariston Group products and recommends product additions, discontinuations, modifications, sales promotions, and improvements to marketing literature.
Demonstrates strong organizational and prioritization skills, with the ability to manage multiple tasks and meet tight deadlines.
Assists in determining applicable regulatory requirements by product category and target market.
Maintains accurate records and prepares reports to track market and area activity.
Performs other duties and responsibilities as assigned by the Vice President, Sales & Marketing.
