Director, Marketing Digital Transformation Enablement
Job Description
Make an impact with NTT DATA
Join a company that is pushing the boundaries of what is possible. We are renowned for our technical excellence and leading innovations, and for making a difference to our clients and society. Our workplace embraces diversity and inclusion – it’s a place where you can grow, belong and thrive.
Shape the Future of AI-Driven Marketing
At NTT DATA, we are redefining how marketing operates in the age of artificial intelligence. We are looking for a Director, Marketing Digital Transformation Enablement to lead the transformation of our global marketing ecosystem through cutting-edge AI solutions.
This is a unique opportunity to operate at the intersection of marketing, AI, and digital transformation, driving innovation, scalability, and measurable business impact across a global organization.
About the Role
As Director, Marketing Digital Transformation Enablement, you will act as the bridge between marketing strategy and execution, working closely with IT and AI delivery teams to embed AI capabilities into core marketing processes.
You will define and scale AI-powered solutions that enhance:
Marketing effectiveness
Content and customer experience
Operational efficiency
Data-driven decision-making
You will also play a critical role in shaping governance, adoption, and responsible AI frameworks across the organization.
What You’ll Be Doing
Strategy & Transformation
Define and execute the AI enablement roadmap for marketing
Identify and prioritize AI use cases based on business impact and ROI
Drive adoption of Agentic AI and generative AI solutions across marketing
Business & Technology Integration
Act as the key liaison between marketing, IT, and AI teams
Translate business needs into functional requirements for AI and data teams
Lead discovery workshops, design sessions, and proof-of-concepts
Delivery & Governance
Oversee testing, user acceptance, and solution rollout
Establish governance models, standards, and ethical AI frameworks
Monitor performance and ensure solutions deliver measurable outcomes
Enablement & Change Management
Lead global change and adoption programs
Enable marketing teams with the tools and processes needed to leverage AI effectively
Innovation & Thought Leadership
Stay ahead of emerging AI trends and drive continuous innovation
Represent Marketing Digital Transformation in internal and external forums
What We’re Looking For
Experience & Expertise
8–12+ years in marketing transformation, digital strategy, or AI enablement
Proven track record delivering AI or automation solutions at enterprise scale
Experience working across global, matrixed organizations
Skills & Knowledge
Strong understanding of AI technologies (Agentic AI, GenAI, ML, automation) and their application in marketing
Deep knowledge of marketing processes: campaign management, content, analytics, and performance optimization
Ability to translate complex technical concepts into business outcomes and KPIs
Excellent stakeholder management skills, including working with senior leadership
Leadership & Mindset
Strategic thinker with hands-on execution capability
Strong innovation mindset and continuous improvement focus
Data-driven and analytically strong
Passion for emerging technologies and AI trends
Qualifications
Bachelor’s degree in Marketing, Business, Data Science, or related field
Certifications in AI, Digital Transformation, or Marketing Technology are a plus
Why Join NTT DATA?
Be at the forefront of AI-driven marketing transformation
Work with global leaders in technology, data, and digital innovation
Shape the future of how marketing leverages next-generation intelligence
Influence enterprise-wide strategy and transformation initiatives
Location & Collaboration
This role is ideally based in the UK or US, enabling close collaboration with global marketing leadership, IT, and AI delivery teams operating in these regions
Workplace type:
Hybrid WorkingAbout NTT DATA
NTT DATA is a $30+ billion business and technology services leader, serving 75% of the Fortune Global 100. We are committed to accelerating client success and positively impacting society through responsible innovation. We are one of the world’s leading AI and digital infrastructure providers, with unmatched capabilities in enterprise-scale AI, cloud, security, connectivity, data centers and application services. Our consulting and industry solutions help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have experts in more than 50 countries. We also offer clients access to a robust ecosystem of innovation centers as well as established and start-up partners. NTT DATA is part of NTT Group, which invests over $3 billion each year in R&D.
Equal Opportunity Employer
NTT DATA is proud to be an Equal Opportunity Employer with a global culture that embraces diversity. We are committed to providing an environment free of unfair discrimination and harassment. We do not discriminate based on age, race, colour, gender, sexual orientation, religion, nationality, disability, pregnancy, marital status, veteran status, or any other protected category. Join our growing global team and accelerate your career with us. Apply today.
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