Marketing Operations Specialist, Consultant - MBR & Playbook Analyst

The Digital & Measurement team is responsible for turning Brand and Marketing strategies into digital-first experiences that deliver measurable business outcomes. The MBR & Playbook Marketing Analyst, Consultant reports to the Sr. Manager of Digital & Measurement and serves as the day-to-day data and insights lead for the Monthly Business Review (MBR) and nine quarterly playbooks. This role partners with Line of Business Marketing partners (MBPs) and the Measurement & Insights team to ensure analyses are grounded in timely, accurate data and translated into clear, decision-ready narratives. The Analyst coordinates data inputs, shapes insight led storylines, and delivers consistent, executive ready measurement and insights that highlight what changed, why it matters, and what actions should follow.