Werkstudent - Global B2B Shop (m/w/d)

BIRKENSTOCK is a global brand which embraces all consumers regardless of geography, gender, age and income. The company is deeply footed on a family tradition of shoemaking that can be traced back to 1774. With around 7100 employees worldwide, BIRKENSTOCK is the largest employer in the German footwear industry. To ensure our quality standards, we produce over 95% of our products in Germany and source more than 90% of our materials and components from Europe. The BIRKENSTOCK Group is headquartered in Linz am Rhein and maintains several locations in Germany, as well as sales offices in Europe, North America, the Middle East and Asia.

YOUR SHOES TO FILL: 

 

• You analyze user behavior and support the continuous development of the Birkenstock B2B shop to optimize the user experience, working closely with internal departments (Sales, Brand, IT).
• You will design and implement frontend changes to the B2B shop together with our shop provider.
• You are responsible for creating training materials for key users during roll-outs and when introducing new features.
• You generate reports on platform-relevant KPIs.
• You are also responsible for product master data checks and correction.
• You create merchandising materials and marketing campaigns within the B2B shop.

 

 

YOUR WALK OF LIFE:

 

• Enrolled student (m/f/d) in a relevant field of study, such as business administration, marketing, computer science, or similar.
• Interest in e-commerce, digital business models, and B2B sales.
• Initial experience with B2B and B2C online shop systems (e.g., Neocles, Shopify, Magento, SFCC, WooCommerce) or with Product Information Management (PIM) and Content Management Systems (CMS) is a plus, but not required.
• A solution-oriented and analytical mindset with a strong hands-on attitude.
• Strong planning and problem-solving skills.
• Very good English skills, both written and spoken; German is a plus.

 

WE OFFER:

BIRKENSTOCK offers you all the advantages of a successful, fast growing, global company: dynamic work environment, considerable design freedom, authentic and open corporate culture and excellent development opportunities. Sounds exciting? It is. We are looking forward to receiving your online application, stating your salary expectations!

If you have any further questions, please contact Anna-Lena Krapp.