Job Description
Overview
The Marketing Content Specialist plays a key role in shaping the RAMPQuest brand.
- This position produces and optimizes content that supports our mission to simplify cybersecurity compliance and risk management — whether it lives on our website, in a campaign, or in sales and event materials.
- You’ll ensure messaging is clear, credible, and consistent across blogs, web pages, sales collateral, proposals, and event assets.
- Working closely with the marketing team and subject matter experts, you’ll translate complex topics into engaging content that builds trust and supports business growth.
Responsibilities
Marketing Content Specialist Responsibilities include:
- Write, edit, and optimize content across digital and print formats, including blogs, web pages, emails, whitepapers, one-pages, brochures, sales collateral, proposals, and RFP response materials.
- Collaborate with Brand Marketing Manager to develop a content calendar, identifying trending topics and opportunities to strengthen brand positioning.
- Identify opportunities to transform blog content into other formats, such as infographics, videos, or whitepapers, to maximize reach and audience engagement.
- Leverage AI-powered tools to generate content ideas, streamline research, and create first drafts, ensuring human oversight for tone, style, and relevance.
- Adhere to the company’s style guide, ensuring the delivery of high-quality, thoroughly proofed, error-free copy.
- Research and collaborate with subject matter experts to create content that resonates with our prospective and current clients.
- Conduct keyword research, implement SEO best practices, and optimize blog posts to improve organic traffic and search engine rankings.
- Track, measure, and report results, including evaluating results of communication campaigns and marketing activities for the cyber security business and drive improvements.
- Stay up to date with industry trends and best practices in content marketing to ensure our content remains fresh and relevant.
- Support proposal development by writing, editing, and formatting RFP, RFI, and RFQ content in collaboration with technical subject matter experts.
- Maintain proposal content libraries and coordinate inputs, reviews, and timelines to ensure accurate, on-brand submissions are delivered on time.
Qualifications
Marketing Content Specialist Qualifications include:
- Bachelor’s degree in marketing, communications, public relations, or a related field highly preferred.
- Minimum of 3-5 years' experience in a strategic communications role.
- Familiarity with SEO (Search Engine Optimization) best practices and content optimization.
- Familiarity with AI-powered writing tools (e.g., GPT-3/4, Jasper, Copy.ai) and experience utilizing AI in content workflows.
- Strong research skills and the ability to distill complex information into clear, concise content.
- Collaborative mindset with proven ability to drive and own outcomes.
- Excellent written and verbal communication skills.
- Works well under pressure and meets tight deadlines.
- Strategic and creative mindset.
- Meticulous attention to detail.
- A portfolio of work available for review.
Physical Requirements / ADA:
- Occasional – Routine deadlines; usually sufficient lead time; variance in work volume seasonal and predictable; priorities can be anticipated; some interruptions are present; travel or other inconveniences have advance notice; involves occasional exposure to demands and pressures from persons other than immediate supervisor.
- Job frequently requires sitting, handling objects with hands.
- Job occasionally requires standing, walking, reaching, talking, hearing, and lifting up to 25 pounds.
- Vision requirements: Ability to see information in print and/or electronically.
RAMPQuest is a part of the Knowledge Services Family of Solutions.
- Medical coverage, including employer match program for Health Savings Accounts (HSAs)
- Generous 401k retirement plan with employer match
- Dependent Care Flexible Spending Account (DCFSA)
- Employee Assistance Program (EAP) with unlimited usage and visits and wellness program
- Dental and Vision insurance
- Company-sponsored life insurance, with options for additional coverage
- Short- and Long-Term Disability (STD and LTD) benefits
- Pet insurance
- Maternity, Paternity, and Military benefits
- Baby on Board program
- Paid Time Off package
- Company Anniversary Bonus program
- Professional Development opportunities, including Young Professional Series, Manager Focus series, Cyber Security panels and briefs, and more
- A+ rated HQ office full of amenities including fitness center, rec room, coffee bars, bike room, café, auditorium, private Mother’s room, and more
