EXECUTIVE N - WATERPROOFING TECHNOLOGIST - AGRA

Business objective

• Provide assistance to frontline sales workforce in Retail by means of creating awareness on water proofing product features and selling points
• Assist sales team in handling customer complaints, product warranty queries related to assigned range of Products

Product Training

• Identify and train painting applicators as well as non-painting applicators like Masons, Civil Contractors etc. on practical application of waterproofing products at regular intervals
• Maintain and update training records of trained applicators in the portal and measure the impact of the training through lead conversions
• Brief frontend sales team in Retail, Projects and Services on the range of waterproofing products and its technical specifications

Contractor Management

• Identify set of key waterproofing contractors of the Region and prepare a plan to engage the contractors by means product trainings and activations
• Provide support on-site support to top waterproofing contractors to build their confidence on products usage on their sites
• Showcase the strength of APL products vis-à-vis other offerings in the market during stakeholder meets and events
• Ensure participation of contractors in schemes floated around various products