Job Description
The ideal candidate brings deep expertise in digital media sales, strong client relationships, and a proven ability to lead consultative sales efforts in a fast-paced, evolving digital landscape.
Essential Duties & Responsibilities:
- Build and mentor a team to sell and deliver assets in the EA College Football Game
- Develop and execute comprehensive digital and brand integration strategies that align with company objectives and revenue targets.
- Leverage market insights and analytics to build customized proposals that solve client challenges and drive ROI.
- Innovate to identify and expand inventory within the assigned platform.
- Cultivate and grow relationships with enterprise-level advertisers, agencies, and strategic partners.
- Own the sales pipeline and consistently deliver against revenue goals.
- Stay at the forefront of digital trends, ad technologies, and measurement tools to position the company as a market leader.
- Proactively manage account renewals and upsells by delivering exceptional service and demonstrable campaign results.
- Other duties as assigned
Minimum Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or a related field; or equivalent work experience
- VP requires minimum 10 years of progressive experience in digital media or advertising sales, with a proven record of building teams and exceeding revenue targets.
- Deep understanding of digital advertising ecosystems, including programmatic, CTV, social, video, display, and performance marketing.
- Established relationships with key decision-makers at brands and media agencies.
- Exceptional negotiation, presentation, and strategic planning skills.
- Proficiency with CRM tools and analytics platforms.
- Strong analytical mindset with the ability to translate data into actionable insights
- Demonstrated leadership, collaboration, and mentorship capabilities
Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.
Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.