Sales Assistant / Receptionist
Job Description
Front Desk Sales Coordinator (Sale Assistant/Receptionist)
Available Shift is Monday- Friday, 8 AM to 5 PM (Some weekends possible to conduct tours or host events)
The Sales Assistant / Receptionist serves as the primary front-line ambassador for the community and provides administrative and sales support to leadership to support occupancy and resident satisfaction goals. This position creates a welcoming, professional, and service-oriented first impression for residents, families, prospective residents, referral partners, vendors, and visitors.
This role supports the community’s sales and marketing efforts by assisting with lead management, tour coordination, marketing event support, and move-in transition processes. The Sales Assistant / Receptionist plays a key role in supporting relationship-based sales efforts and ensuring prospective residents and families experience a seamless and positive transition into the community.
Benefits Include:
- Medical Insurance - HDHP or PPO (Full-time employees only)
- Vision/Dental/Life Insurance (Full-time employees only)
- Health Savings Account with Company Match (Full-time employees only)
- Flexible Spending Account
- Company matching 403(b) Plan
- Paid Vacation
- Personal, Sick and Holidays
- Paid Volunteer Program
- Total Care EAP (Employee Assistance Program)
- Fitness Reimbursement Program
- Wages on Demand
- Performance based commission and bonuses
These benefits may be reduced depending on FT, PT, PRN or temporary job status. To receive certain benefits, eligible employees may be required to meet participation requirements and pay required premiums and other contributions.
Essential Functions
Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
Reception & Hospitality Services
- Serves as the primary point of contact for residents, families, visitors, vendors, and prospective residents entering or contacting the community.
- Manages multi-line telephone systems by answering calls promptly, directing calls appropriately, and relaying messages accurately and professionally.
- Provides a warm, welcoming, and professional first impression that reflects the community’s culture and hospitality standards.
- Distributes mail, packages, and general correspondence.
- Provides administrative support to leadership and assists with special projects as requested.
Sales & Occupancy Support
- Supports community occupancy and census goals through relationship-based customer service and sales assistance.
- Conducts personalized tours for prospective residents and family members, highlighting community amenities, services, and lifestyle offerings.
- Makes outbound inquiry and follow-up calls to prospective residents, families, and referral partners.
- Maintains accurate sales and lead tracking within the customer relationship management (CRM) system.
- Communicates daily with the DSM regarding sales activities and prospective resident status.
Move-In & Transition Coordination
- Assists the DSM in the coordination of move-in logistics with department leaders to support a smooth and welcoming resident transition.
- Assists the DSM as needed with the completion of move-in documentation.
- Supports onboarding activities to ensure new residents and families feel welcomed and supported during their transition into the community.
Marketing & Community Engagement Support
- Maintains inventory and organization of marketing materials, brochures, and welcome materials.
- Assists with marketing events, open houses, outreach activities, and community engagement opportunities.
- Supports communication initiatives including mailings, follow-up correspondence, and promotional campaigns.
Resident Experience & Operational Support
- Supports resident hospitality needs, which may include assisting with dining room coordination, meal service support, or guest hospitality when needed.
- Maintains confidentiality of resident information and protects resident rights in accordance with company policies.
- Maintains a professional appearance and demeanor that promotes a positive and nurturing environment.
Other Duties
- Perform other duties and special projects as assigned that are consistent with the scope and responsibilities of the position.
Managerial Breadth/Scope of Job
The Sales Assistant / Receptionist does not supervise any positions. The Sales Assistant / Receptionist supports community-wide sales, customer experience, and administrative functions. The position interacts with all departments and plays a key role in supporting occupancy objectives, coordinating resident transitions, and maintaining a welcoming and service-focused environment. The role requires strong organizational skills, professionalism, and the ability to manage multiple priorities in a fast-paced senior living setting.
Knowledge, Skills, and Abilities
- Demonstrates a SERVANT heart and attitude by consistently supporting the organization’s mission, values, and commitment to resident dignity, safety, and person-centered care.
- Ability to manage multiple tasks, interruptions, and competing priorities.
- Strong interpersonal and relationship-building skills.
- Strong verbal and written communication skills, with the ability to communicate effectively with residents, families, care staff, and community leadership.
- Ability to maintain resident confidentiality and uphold resident rights at all times.
- Ability to work collaboratively across departments and leadership teams.
- Proficiency in Microsoft Office and CRM systems.
- Ability to comply with organizational driving requirements, including maintaining a valid driver’s license when required for the role.
Education, Licensure, and Experience
- High school diploma or equivalent required.
- Associate or bachelor’s degree in business, marketing, hospitality, healthcare administration, or related field preferred.
- Experience in senior living, hospitality, customer service, or sales support preferred.
- Experience navigating housing or care decisions for older adults and families preferred.
- Depending on outreach responsibilities, you will need to comply with all requirements of our Auto Policy and have a valid driver’s license.
Physical Demands and Working Conditions
This position requires the ability to sit, stand, walk, and perform repetitive tasks for extended periods. Manual dexterity is required for computer use, telephone operation, and administrative duties. The position requires the ability to lift and carry up to 15 pounds using appropriate body mechanics. Must be able to communicate effectively with residents, families, staff, and external partners.
Work is primarily performed in a community reception or office environment. Occasional local travel may be required for outreach or marketing activities. The role may involve moderate noise levels, frequent interruptions, and competing priorities in a resident-centered senior living environment.
Bethesda Senior Living Communities reserves the right to pay a wage/salary that is lower or higher than the above posted compensation range.
Applications accepted on an ongoing basis until the position is filled.