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Groupe ETAM

Assistant Store Manager - Kings Road London

London, United KingdomPosted Today
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Job Description

Maison 123: A New Era, A New Chapter

A desirable and committed brand, Maison 123 stands out as a reference for modern women, combining style with confidence. Each season, we take you on a unique journey through captivating worlds, inspiring color palettes and powerful emotions—while staying true to our commitment to women and the planet.

Our collections, defined by tailored cuts and premium materials, reflect the themes of each season. Each piece is designed as an essential part of a modern wardrobe: timeless staples that transcend trends, versatile pieces that can be endlessly reimagined, and must-haves for every season.

Maison 123 is constantly reinventing itself to celebrate women with ever greater passion.

Your Mission: As an Assistant Store Manager, you will play a key role in driving the performance of your store and supporting the team. Your responsibilities will include:

  • Promoting and embodying Maison 123’s values, sharing the brand spirit with both your team and our customers

  • Supporting the Store Manager in the daily management and development of the business

  • Leading, motivating and coaching the team to achieve and exceed sales targets

  • Delivering an exceptional customer experience through an emotional and personalized sales approach to drive all KPIs

  • Monitoring and analyzing sales performance to optimize store results

  • Contributing actively to visual merchandising and ensuring the store’s attractiveness

  • Implementing ongoing training programs to develop your team’s skills and nurture their passion for fashion

Profile: We are looking for managers who are passionate about fashion and purpose, eager to join a brand in transformation. You stand out for:

  • Your strong commercial mindset and appetite for challenge

  • Your ability to inspire, guide and develop your team through continuous coaching

  • Your vibrant, dynamic, curious and bold personality

  • Your strong sales expertise and ability to create a differentiated customer experience

  • Your team spirit and willingness to contribute to a positive and motivating work environment

  • Your ability to delegate effectively and empower team members

  • Your results-driven mindset, celebrating both effort and achievement

If you are eager to be part of a meaningful human and professional journey, join Maison 123 and help write the next chapter of our story.

Apply now and become part of Maison 123’s new era!

Certified as a B Corp™ since late 2025, the Etam Group reaffirms its commitment to more responsible fashion. This certification, which confirms that we meet verified standards in terms of social and environmental practices, transparency, and accountability, is part of the ongoing transition launched in 2019 through our WeCare responsibility program.

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