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inDrive

Senior Marketing Manager

ChilePosted 4 months ago
Full-timehybrid

Job Description

Senior Marketing Manager

Department: Corporate Marketing

Employment Type: Full Time

Location: Chile

Description

We are seeking a highly motivated Sr. Marketing Manager to join our dynamic team at inDrive. You will play a pivotal role in shaping our brand's presence and growing our business in Chile.


What you will do:

  • Drive business growth by delivering key customer-related KPIs, including acquisition and retention metrics: both passengers and drivers sides of the marketplace
  • Shape the marketing strategy for the country, optimising the marketing mix across digital, media, partnerships, and offline branding
  • Ensure consistent brand positioning by leveraging local insights and customer research to align with global brand guidelines.
  • Supervise and refine creative materials to ensure all marketing activities resonate with the local audience.
  • Collaborate closely with Business Development, Product, Marketplace Efficiency, Driver Operations, Legal, and PR teams.
  • Develop and execute strategic partnerships with local brands to enhance market impact
  • Implement a test-and-learn approach to identify scalable, growth-driving initiatives.



What we expect from you:

  • 5+ years of digital consumer marketing experience in a global company, 3+ years in a similar role
  • Experience in working with multi-cultural teams, preferably in a matrix structure
  • Experience working with a mobile product, preferably ride-hailing or similar tech industry
  • Proven track record of effectively delivering multiple marketing projects in a fast-paced environment
  • Hands-on project management experience, including agency management and direct involvement in tasks when needed 
  • Ability to develop market insights and marketing strategy and analyze campaign effectiveness
  • Strong data and analytical skills
  • Spanish and English on a fluent level



Why join us

  • Help us challenge injustice by creating fair choices for millions of people across 1100+ cities in 48 countries.
  • Develop your professional skills with access to mentoring, career consulting, and learning programs.
  • Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
  • Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
  • Work alongside people who take initiative, speak openly, and challenge themselves to grow.
  • Improve your language skills through co-financed courses and internal speaking clubs.
Final benefits may vary depending on the location.

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Senior Marketing Manager at inDrive | Renata