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Own market and TAM insights for SAP Integration Suite and use them to shape strategy and roadmap decisions.
Create and execute clear positioning, messaging, and digital storytelling that increases awareness, adoption, and engagement across developers, partners, enterprise architects, and C level IT buyers.
Drive product innovation and commercial outcomes by validating use cases, defining value propositions, and rationalizing GTM approaches.
Produce thought leadership, analyst briefings, and field enablement content that accelerates sales and customer success.
Collaborate across Marketing, Product, Sales, and Engineering to turn strategy into measurable growth for SAP’s next generation cloud capabilities.
Support SAP Integration Suite specific programs and initiatives that expand market share. Examples of SAP Integration Suite specific programs and initiatives that may be assigned include but are not limited to:
Product Marketing Manager - SAP Business Technology Platform, SAP Integration Suite
Palo Alto, CAPosted Today
Job Description
- SAP Integration Suite AI feature awareness and adoption,
- competitive takeout activities,
- commercial optimization,
- creating and delivering field enablement materials,
- expanding corporate channel bookings,
- growing partner-led channels,
- hyper-scaler specific go-to-market efforts,
- leading adoption and consumption campaigns,
- legacy end-of-life customer migrations and
- SAP line of business attachment optimization.