Job Description
DealMaker is a fast-growing fintech company revolutionizing the capital markets ecosystem with a mission to make online capital raising mainstream. We empower founders, CEOs, and operators to raise capital digitally, both from their own communities and through strategically marketed campaigns. No other platform provides an end-to-end solution like ours—and our track record speaks for itself, with over $2B raised across 1,000+ campaigns. We power the largest online capital raises for customers like EnergyX ($88M), Green Bay Packers ($65M), Miso Robotics ($72M+), Monogram Orthopaedics (Nasdaq:MGRM) and many others, with 3 IPOs in the past year alone. We are quickly expanding our horizons and are seeking talented team members to join us on our journey to transform the global capital market.
Who You Are
You are an AI-native designer who has fundamentally rethought how landing pages get made. You build beautiful landing pages by architecting AI workflows that take a creative brief, copy outline, deal narrative and produce polished, investor-ready page designs at a pace and volume that would be impossible with conventional methods. You hand off clean, production-ready designs to our web development team for implementation in Webflow, Builder.io, or whichever tool we settle on.
KPIs
Number of landing page designs delivered per month (8-10 landing per month should be a doable pace)
Average turnaround time from brief to approved design
Number of design revisions per page (target: minimize through better first-pass quality)
What You’ll Do
AI Workflow Architecture & Optimization
Design, build, and continuously refine end-to-end AI workflows that take landing page copy doc-from intake to production-ready landing page design
Chain together AI tools across the design pipeline, copy outline, moodboarding, layout generation, image creation, and design QA, into repeatable, scalable processes
Proactively evaluate, test, and integrate new AI tools and capabilities as they emerge, keeping DealMaker at the leading edge of AI-assisted design
Keep workflows, prompt libraries, and templates documented so the process is transparent and repeatable by the broader team
Landing Page Design
Design Reg CF / Reg A landing pages from copy documents, ensuring each page tells a compelling investment story through layout, typography, and visual hierarchy
Apply DealMaker’s UX best practices to format page sections (Hero, Problem, Solution, Traction, Market, CTA) based on content availability and the persuasive job-to-be-done of each section
Design for responsive experiences across desktop and mobile, with clear specifications and redlines for the development team
Work closely with our Web Development team to build designs that follow our development logic so that they get built seamlessly within Webflow / Builder.io or any other tool we choose to use
Deliver production-ready files, annotated mockups, asset packages, and component specs, that minimize back-and-forth with the dev team
Brand & Visual Quality
Maintain and evolve the DealMaker landing page design system for customers.Ensure every page design adheres to brand guidelines while introducing fresh, deal-specific creative that avoids a cookie-cutter feel, even at high volume
Source, select, and edit imagery and iconography (including AI-generated assets) that reinforce each deal’s narrative and build investor confidence
Cross-Functional Collaboration
Work closely with the Director of Content Strategy to align page design with the overall deal narrative and campaign goals
Collaborate with Copywriters and Content Strategists to ensure copy and design are seamlessly integrated
Partner with the web development team to ensure smooth handoff and to evolve Webflow/Builder.io component libraries based on recurring design patterns
Participate in creative reviews, providing and receiving design feedback constructively
What You'll Need
3+ years of experience in web/landing page design with a strong portfolio of marketing sites or campaign pages
Proven, demonstrable AI-native workflow: you can walk us through end-to-end AI pipelines you’ve built and the speed/quality gains they delivered — this is the core of the role
Deep fluency with AI design and generation tools and the ability to chain them into complete production workflows
Proficiency in Figma and experience designing within Webflow and/or Builder.io (or comparable visual site builders)
Ability to manage multiple concurrent projects and hit deadlines in a fast-paced environment, your AI workflows should make this easier, not harder
Excellent communication skills for design handoff, comfortable writing specs, annotating mockups, and briefing developers
Nice-to-Haves
Strong understanding of conversion-centered design principles and visual hierarchy
Experience reviewing landing page performance data and translating insights into design improvements
Comfort proposing A/B test variants for page layouts, hero sections, and CTA placements in partnership with CRO and Content teams
Experience building or maintaining design systems and component libraries
Comfort with analytics tools (GA4, Hotjar, or similar) to inform design decisions
Motion design or micro-interaction skills for enhanced page engagement
Experience prompting or fine-tuning AI models for brand-specific output (e.g., custom style references, brand voice calibration)
Founded in 2018 by leading capital markets lawyers, DealMaker has blazed its own trail as the leading online capital-raising platform.As a tech startup, we are well-capitalized, firmly established in our market, and ready to scale. Here’s why you should want to join us:
Competitive compensation with the opportunity to earn equity—get into a growth company on the ground floor
A diverse & distributed team of doers, innovators, and experts
Shared employee benefit plan (medical, vision, & dental)
We love AI and have tools to support you build innovative solutions
Annual learning support And more!
We use automated and artificial intelligence-based tools (“Automated Employment Decision Tools”) to assist in screening, assessing, or evaluating candidates. These tools may assess job-related qualifications such as skills, experience, and work history. AI-assisted tools support our recruitment team and do not replace human judgment; all final hiring decisions are made by human reviewers.
Applicants may request information about the use of these tools or request an alternative selection process by contacting us at [email protected]. For more information about how personal information is collected and used, please see our Privacy Notice.
Equal Employment Opportunity
DealMaker does not discriminate in hiring or terms and conditions of employment because of an individual’s race, ancestry, colour, place of origin, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, family status or marital status, or any other protected category recognized by provincial or federal laws.
Please inform us if you require any accommodation, and we will work with you to meet your accessibility needs. For any accessibility-related assistance, requests for information in accessible alternative formats or to report any accessibility problems, please share in your application.