What are the Key Deliverables in this role?

• Drive Primary & Secondary Sales in the territory in line with the business objectives of the company  
  • Primary Sales - Develop the channel partner network and implement the distribution objectives to drive reach & penetration across the territory  
  • Secondary sales (Retail Distribution) - Increase number of outlets, maintain high service level, drive visibility of assigned categories of products and ensure commercial hygiene (usage of technology while placing retail orders) in the territory  
• Prepare market execution plan (day-wise MJP) & submit weekly reports 
• Provide ground-level inputs for promotions, local activations & demand forecasting exercise 
• Demand forecasting – Regular analysis of primary & secondary sales data to identify gaps in the business & providing insights to Regional Sales Manager about the territory  
• Timely review/ communication with DBs to maintain timely supplies. Real-time follow-ups with DBs for stock conversion, delivery  
• Co-ordination with Finance team for pricing issues, accounts settlement, claims management. Build and maintain strong relationships with decision-makers at stand-alone modern trade outlets.