Associate Director, Tagging & Content Measurement Lead
Job Description
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Associate Director, Tagging & Content Measurement Lead based in the United States.
This role sits at the intersection of content strategy, marketing technology, and enterprise data architecture, responsible for building the foundational tagging and taxonomy systems that power omnichannel measurement at scale. You will define how content, campaigns, and metadata are structured, validated, and connected across global platforms in a highly regulated environment. The role has significant impact on the accuracy and reliability of enterprise analytics, enabling end-to-end visibility from content creation to performance insights. Acting as a technical authority, you will ensure consistency across tagging standards, UTM frameworks, and metadata governance models. You will partner with cross-functional teams spanning content systems, data engineering, analytics, and commercial operations. This is a highly strategic role combining hands-on platform expertise with enterprise-level governance and innovation. It is ideal for someone who thrives in complex, data-driven, and globally scaled environments.
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Associate Director, Tagging & Content Measurement Lead based in the United States.
This role sits at the intersection of content strategy, marketing technology, and enterprise data architecture, responsible for building the foundational tagging and taxonomy systems that power omnichannel measurement at scale. You will define how content, campaigns, and metadata are structured, validated, and connected across global platforms in a highly regulated environment. The role has significant impact on the accuracy and reliability of enterprise analytics, enabling end-to-end visibility from content creation to performance insights. Acting as a technical authority, you will ensure consistency across tagging standards, UTM frameworks, and metadata governance models. You will partner with cross-functional teams spanning content systems, data engineering, analytics, and commercial operations. This is a highly strategic role combining hands-on platform expertise with enterprise-level governance and innovation. It is ideal for someone who thrives in complex, data-driven, and globally scaled environments.