Sales Engineer - Industrial Automation - Northern Region (Cantabria, Castilla y León & La Rioja)

Are you passionate about technical sales and eager to help shape the future of industrial automation? At SICK, you'll have the opportunity to build long-term customer relationships, identify new business opportunities, and contribute directly to the growth of a global technology leader.

 

YOUR TASKS:

• You develop and execute sales strategies for your customer portfolio across the assigned region.
• You drive business growth by achieving and exceeding your sales targets.
• You develop key accounts and actively manage opportunities from initial contact through to successful closing.
• You identify new business opportunities, create compelling value propositions, and lead commercial negotiations.
• You analyze market trends, customer needs, and competitor activities to uncover new growth opportunities.
• You implement the agreed pricing strategy in close alignment with Sales Management.
• You work closely with Product Management, Marketing, and Technical Support to deliver the best solutions for your customers.
• You monitor key performance indicators, sales forecasts, and market developments to continuously optimize business performance.

 

YOUR PROFILE:

• You are based in Cantabria, Castilla y León, or La Rioja.
• You have more than five years of experience in technical sales within industrial automation.
• You have a proven track record of developing business with end customers, system integrators, and distributors while managing key accounts throughout the entire sales cycle.
• You enjoy consultative selling and are equally confident managing transactional sales activities.
• You have experience working with both direct and indirect sales channels.
• You are proficient in Microsoft Office, Outlook, and CRM systems.
• You communicate confidently in English in both meetings and presentations.
• You are customer-focused, results-driven, proactive, analytical, and thrive in a collaborative team environment.

 

WHAT WE OFFER:

• A competitive compensation package based on your experience.
• Fixed salary, performance-based bonus, and a company car.
• Excellent opportunities for professional growth and internal career development.
• Continuous learning and development opportunities.
• Flexible working hours.
• Additional benefits including a pension plan, life insurance, and a flexible benefits package (meal vouchers, childcare vouchers, and transportation benefits).