Social Media and Visual Content Specialist

As our Social Media & Digital Content Specialist, you will be the voice and visual storyteller of our brands online. You will handle end-to-end social media management and support visual branding across digital and print platforms. Your main responsibilities include:

1. Social Media Management & Content Creation

• Plan, create, and schedule social media posts (static, animated, and video) across platforms (Instagram, Facebook, LinkedIn, etc.) in line with brand guidelines and visual identity.
• Write post captions, optimize hashtags, and ensure brand voice is consistent.
• Engage with followers, answer messages and comments in a timely, professional manner.
• Monitor, track performance, and analyze insights and metrics through Meta Business Suite.
• Suggest improvements based on performance analysis.

1.  Branding & Design

• Develop creative designs for marketing materials (brochures, catalogues, posters, flyers, etc...)
• Maintain brand consistency across all platforms.
• Design internal documents, presentations, and business proposals.
• Contribute to website UI/UX improvements.

1. Content & Photography

• Assist in planning and directing campaign photoshoots.
• Edit and retouch product and campaign images.
• Collaborate with photographers and videographers.

1. Collaboration & Innovation

• Collaborate closely within the marketing department to produce engaging and visually appealing content.
• Stay updated on social media trends, design innovations, and industry best practices.
• Propose fresh, creative ideas for campaigns, product launches, and seasonal events.
• Keep an organized content calendar and file management system.

• Graphic Designer with 1 – 2 years of experience in content, and social media.
• Strong skills in Adobe Suite (Illustrator, Photoshop, InDesign), Canva and Meta Business Suite.
• Creative mindset with attention to detail and strong organization skills.