Senior eCommerce Marketing Strategist
Job Description
Are you driven by data, measurable results, and continuous improvement? Do you excel in high-performance environments where speed, accountability, and innovation define success? If you’re ready to help shape the future of ecommerce technology, Cymax Group Technologies wants you on our team.
At Cymax Group Technologies, we enable leading brands and retailers to compete and win in the digital marketplace through advanced technology, data-driven insights, and optimized logistics. We are a tech-enabled brand accelerator operating in home, lifestyle, and adjacent categories. Our proprietary platforms—Channel Gate and Freight Club—combine automation, AI, and more than two decades of ecommerce expertise to streamline multi-channel selling, increase operational efficiency, and drive scalable growth.
We support hundreds of partners across North America, helping them navigate and outperform within complex marketplaces such as Amazon, Walmart, Wayfair, and others. Our focus is simple: deliver performance, remove friction, and create sustainable competitive advantage for our partners.
Recognized as one of Canada’s fastest-growing technology companies, Cymax Group fosters a high-performance culture built on grit, agility, and accountability—where we take ownership, use data to drive clear decisions, think strategically while executing with precision, and consistently raise the bar to deliver results today that position us for tomorrow.
The Role
Cymax Group is seeking a hands-on Senior eCommerce Marketing Strategist to own the daily optimization and measurement of our advertising and marketplace performance. This role is embedded with the marketing team and is responsible for producing daily, weekly, and monthly analyses that drive immediate action across campaigns, keywords, and ASINs.
This role is ideal for someone who thrives in execution-heavy environments, enjoys working directly in raw data, and takes ownership of turning analysis into same-day optimization decisions. You’re equally comfortable diving deep into a dataset and presenting a clear recommendation to a non-technical stakeholder.
This is a hybrid role, working 2 days a week in our corporate headquarters in the vibrant Gastown area of Vancouver, BC.
What You’ll Do
Hands-On Ads Analysis
- Perform daily and weekly analysis of our ad performance, including Sponsored Products, Sponsored Brands, and Sponsored Display.
- Analyze search term-, keyword-, campaign-, and ASIN-level data to identify optimization opportunities related to bids, budgets, and targeting.
- Monitor and report on ACOS, TACoS, ROAS, CPC, CVR, and impression share, surfacing drivers of performance changes.
- Evaluate the incremental impact of Amazon advertising on total sales, profitability, and organic rankings.
Marketplace & Retail Performance Analysis
- Conduct detailed SKU level analysis across advertising, traffic, conversion, pricing, inventory, and Buy Box performance.
- Identify and flag risks related to stock-outs, suppressed listings, or conversion issues impacting ad performance.
- Support product launches, promotions, and catalog changes with pre- and post-performance analysis.
Reporting & Dashboards
- Build, maintain, and improve Amazon-first dashboards used by marketing and marketplace teams.
- Create recurring reports (daily, weekly, monthly) focused on actionable insights rather than static reporting.
- Ensure metric consistency between Amazon Ads, Seller/Vendor Central, and internal finance data.
Data Execution & Quality
- Write and maintain SQL queries to extract and transform our ad performance.
- Validate data accuracy and proactively troubleshoot discrepancies.
- Partner with data engineering to improve data pipelines and tracking where needed.
Collaboration & Enablement
- Act as the embedded analytics partner for Amazon and marketplace teams.
- Provide clear, timely insights that directly inform daily optimization decisions.
- Share best practices, templates, and repeatable analyses with the broader analytics and marketing team
Who You Are
You’re an operator at heart—someone who doesn’t wait to be asked, moves fast when you see a gap, and treats data as a daily work tool rather than a deliverable. You’re energized by complex catalog environments and you know your way around a messy dataset. You bring a point of view, communicate it clearly, and follow through on what you said you’d do.
Required
- Demonstrated expertise in marketing or marketplace analytics with a strong focus on PPC and paid search optimization.
- Deep hands-on experience analyzing Amazon, Walmart, and/or Google advertising performance at a senior individual contributor level.
- Strong SQL skills and proven ability to work with granular ASIN-, keyword-, and search term–level datasets.
- Proficiency in BI and visualization tools (e.g., Tableau, Looker, Power BI).
- Ability to communicate complex insights clearly and confidently to non-technical stakeholders
Preferred
- Experience working in Amazon Seller Central and/or Vendor Central environments.
- Strong understanding of Ecommerce retail metrics (ACOS, TACoS, Buy Box, organic rank, share of voice).
- Experience supporting large catalogs and high SKU/ASIN counts.
- Familiarity with Amazon, Walmart or Google attribution and brand analytics tools
AI Proficiency
As an AI-first organization, we actively use AI tools across our workflows. We’re looking for someone who brings genuine comfort with these tools—not just awareness of them.
- Comfortable using AI tools (e.g., Claude, ChatGPT, Perplexity) to accelerate analysis, draft reporting narratives, and generate hypotheses from data.
- Experience prompting LLMs effectively to produce useful outputs from complex, unstructured data.
- Familiarity with AI-assisted BI or analytics workflows (e.g., using AI to generate SQL, interpret trends, or automate recurring report commentary).
- Curiosity about emerging AI capabilities in ecommerce and marketplace analytics; proactively applies new tools to improve team efficiency.
What We Offer
- Impact: Your work will directly influence the success and growth of our business.
- Growth: Opportunities for professional development and career advancement.
- Hybrid-First Environment: Embrace flexibility and choice.
- Culture: A collaborative and supportive work environment where your contributions are valued.
Our Values
Our core values are the compass that guides our actions, unites our team, and shapes the future of our company:
- Grit & Agility: Forge Ahead, Pivot Fast
- Accountability: Bring It, Own It, Commit
- Go the Extra Mile: We Go Above & Beyond
- Understand the Map & the Terrain: Master the Details & the Big Picture
- Data Drives Decisions: Absorb Complexity & Transmit Clarity
- Think Beyond Today: Tomorrow's Vision, Today's Action
Compensation & Benefits
We are committed to transparency in our hiring process. The expected salary range for this role is between $90,000 and $100,000, depending on various factors including experience, skills, training and certifications, market demands, and organizational needs. Our salary ranges are determined by role, level and location.
We offer a comprehensive range of benefits which includes:
- Health and wellness support for our team members and their families including an employee assistance program
- Comprehensive benefits package, including health and dental benefits
- Paid time off
- Easy access to online and phone-based counselling services
- And a hybrid-first flexible work environment.
Join Our AI Journey at Cymax Group!
At Cymax Group, we thrive on innovation and entrepreneurship. As an AI-first organization, we are on an exciting journey to continuously grow and evolve our focus on AI, empowering our people at all levels. Our fast-paced environment encourages agility and nimbleness, enabling our team to adapt swiftly to changing market dynamics. We're passionate about continuous learning and growth, offering opportunities for professional development. Our data-driven decision-making ensures we make informed choices that lead to success. If you're excited about making an impact and being part of a dynamic, AI-empowered team, you'll feel right at home here.
Join us and bring your passion for data to drive impactful insights and innovation in our e-commerce journey! Please submit your resume detailing your relevant experience and why you are a great fit for this role.
#LI-Hybrid