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Sitting within the Social team, this role focuses on strategy, programming, and people management across multiple social handles. You will ensure the internal team is flexible and effectively deployed to support sport-specific priority handles while also programming and contributing to the @DAZN handle as a supporting, cross-sport channel.
This is a player-coach role requiring strong editorial judgement across multiple sports, clear leadership, and the ability to still create and publish content when needed.
Salary Range: $85,000 to $100,000. This is hybrid role which will be based mostly on site from our New York office.
Job Description
Social Media Manager
Department: RS-407 - Content - P&E - Content Formats
Employment Type: Full Time
Location: US - New York
Description
Why Join DAZN?
DAZN is the global home of sport, delivering premium live and on-demand coverage across a wide range of sports. DAZN’s social ecosystem reflects this breadth — with sport-specific handles driving depth and fandom, supported by the general @DAZN handle to amplify moments and stories across the portfolio.
This role offers the opportunity to lead how DAZN’s multisport social coverage is planned, executed, and scaled — ensuring internal teams are deployed efficiently across key events, priorities, and platforms.
If you’re passionate about sport, culture, and digital storytelling, and excited about building meaningful engagement with sports audiences at scale, DAZN is the place to make your impact.
As Social Manager – DAZN, you will be responsible for leading the team of internal content creators dedicated to covering DAZN’s key company priorities across major sports rights.
As Social Manager – DAZN, you will be responsible for leading the team of internal content creators dedicated to covering DAZN’s key company priorities across major sports rights.
Sitting within the Social team, this role focuses on strategy, programming, and people management across multiple social handles. You will ensure the internal team is flexible and effectively deployed to support sport-specific priority handles while also programming and contributing to the @DAZN handle as a supporting, cross-sport channel.
This is a player-coach role requiring strong editorial judgement across multiple sports, clear leadership, and the ability to still create and publish content when needed.
Salary Range: $85,000 to $100,000. This is hybrid role which will be based mostly on site from our New York office.
Key Responsibilities
- Plan and coordinate coverage across sport-specific priority handles and the @DAZN handle
- Own the programming strategy for the social team, ensuring creators are scheduled effectively across key events, fights, and matchdays
- Program the @DAZN handle to amplify major moments and stories across DAZN’s rights portfolio
- Ensure the team can flex across sports depending on the calendar, priorities, and live moments
- Act as an editorial decision-maker during live events, ensuring fast, accurate, and platform-native publishing
- Create content yourself — filming, editing, posting, and clipping live feeds
- Work closely with sport-specific social leads, Editorial, Creative, Marketing, and Production teams
- Use performance insights to optimise coverage plans, internal creator deployment, and content mix
Skills, Knowledge & Expertise
- Proven experience leading social teams within sports or media environments
- Strong multi-sport editorial knowledge across major sports
- Experience managing internal content creators and scheduling coverage across multiple simultaneous priorities
- Clear understanding of how sport-specific social handles and generalist brand handles work together
- Confidence creating end-to-end social content alongside your team
- Strong strategic thinking paired with hands-on execution
- Deep understanding of social programming, live coverage, and platform dynamics
- Calm, decisive leadership in fast-paced, live sports environments
Job Benefits
Benefits include access to DAZN, up to 15 days of paid time off and 9 days of annual leave, health benefits (including dental & eye care) and a generous sick time package as well as short and long-term disability covering, parental leave offering, personal insurances, such as basic life term and personal accident and access to a 401(k) retirement plan. You’ll also find a family friendly community, learning and development resources, opportunity for flexible working, and access to our internal speaker series and events.