Onboard Marketing Lead

GROW YOUR CAREER WITH US
At Norwegian Cruise Line Holdings (NCLH), we know our future success depends on our ability to attract and retain the very best talent. Our brands deliver vacations of a lifetime with innovative product offerings, a high level of service and unique guest experiences aboard each vessel and we’re continually seeking applicants who are passionate about hospitality and committed to being their personal best. As you learn more about our company, we think you will agree that there is no better time than now to become a member of the NCLH family!

APPLY ONLINE
If you’re interested to be considered for this position, please click the blue APPLY button at the top of the page to get started. All candidates must complete an on-line application to be considered.

JOB SUMMARY

The Onboard Marketing Lead is responsible for driving the execution of strategic and tactical marketing initiatives to maximize guest engagement and revenue performance across the NCLH fleet. This role involves leading promotional activities, overseeing collateral development, and collaborating closely with cross-functional leadership to ensure a premium, seamless guest experience both pre-cruise and onboard.

POSITION RESPONSIBILITIES

• Lead the coordination and delivery of high-impact marketing campaigns across key onboard revenue channels, including Shore Excursions, Food & Beverage, Spa, and Retail.
• Oversee the development of marketing assets, digital signage, and print collateral, ensuring brand consistency and alignment with strategic objectives.
• Manage the digital presence of onboard revenue verticals across ncl.com and the NCL app, spearheading product launches and functionality enhancements.
• Partner with internal departments (Creative, Digital, Operations) and external vendors to execute marketing strategies and promotional events.
• Synthesize performance data into comprehensive project reports and presentations for management review, identifying trends and opportunities for optimization.
• Facilitate and contribute to brainstorming sessions regarding digital roadmaps, new initiatives, and special revenue-generating projects.
• Serve as a subject matter expert for onboard marketing efforts, performing other job-related duties as assigned to support the team's objectives.

QUALIFICATIONS

DEGREE TYPE:

Bachelor's Degree

FIELD(S) OF STUDY:

Business Administration, Hospitality Management, Finance, Marketing, or a related field

EXPERIENCE

• Minimum of 3 years of experience in Marketing, Advertising, or a related corporate environment.
• Strong Project Management and/or Relationship Management experience is required.
• Experience with Strategy Management is preferred.
• Prior experience in the cruise, travel, or hospitality industry is highly valued.
• Familiarity with Shopify, Magento, WooCommerce, or similar e-commerce platforms is preferred.

COMPETENCIES & SKILLS

• Acute attention to detail and a proven ability to spot and correct process inefficiencies.
• Effective verbal and written communication, including strong proofreading and interpersonal skills.
• Proactive approach to identifying issues and implementing improvements.
• Exceptional organizational skills with the ability to lead multiple projects in a fast-paced setting.

ABOUT NCLH
Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH) is a leading global cruise company which operates the Norwegian Cruise Line®, Oceania Cruises® and Regent Seven Seas Cruises® brands. The combined brands currently operate 32 ships, employ over 35,000 shipboard crew from more than 110 different countries and visit approximately 700 different port destination each year.

LEARN MORE ABOUT OUR COMPANY:

At a Glance                                      
Brand Overview                    
Norwegian Cruise Line     
Oceania Cruises
Regent Seven Seas Cruises

New Releases                       

EQUAL OPPORTUNITY EMPLOYER

It is Norwegian Cruise Line Holding’s policy not to discriminate against any employee or applicant for employment because of race, color, religion, sex, national origin, age, disability, and marital or veteran status.

The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.