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Job Description
- Lead the creation and optimization of research panels by designing automated screeners and selection processes that improve velocity while maintaining high data reliability.
- Define and oversee health policies for the participant pool, managing the entire lifecycle from opt-in to opt-out to ensure a trusted, highly engaged population.
- Monitor and report on panel performance metrics to inform leadership decisions, evaluate program strategies, and track the impact of recruitment efforts.
- Manage third-party bring your own participant platforms and external vendors, ensuring compliant operations and quality control for specialized or sensitive recruitment groups.
- Act as the primary lead for UX researchers to balance priorities, communicate program shifts, and ensure the seamless adoption of new panel processes across the organization.