Senior Event Marketing Associate

ZS is a place where passion changes lives

As a management consulting and technology firm focused on improving life and how we live it, we transform ideas into impact by bringing together data, science, technology and human ingenuity to deliver better outcomes for all

Here you’ll work side-by-side with a powerful collective of thinkers and experts shaping life-changing solutions for patients, caregivers and consumers, worldwide

ZSers drive impact by bringing a client-first mentality to each and every engagement

We partner collaboratively with our clients to develop custom solutions and technology products that create value and deliver company results across critical areas of their business

Bring your curiosity for learning, bold ideas, courage and passion to drive life-changing impact to ZS.

 

Senior Event Marketing Associate

We are looking for a Senior Event Marketing Associate to join our marketing and communications team in our Chicago (Merchandise Mart) office

This person will report to the event marketing manager. The primary focus of this role is to manage the strategy and coordination of in-person and digital events, which include both ZS-produced and external sponsored speaking engagements and events. 

 

What You'll Do:

• Lead the execution of ZS-produced and sponsored events from ideation and planning through onsite management and post-event reporting positioning yourself as a trusted partner to marketing and business stakeholders. 
• Build and maintain detailed project plans, drive cross-functional alignment, and conduct regular stakeholder touchpoints while proactively identifying and escalating risks to ensure events meet established KPIs. 
• Collaborate with SMEs and the Growth Marketing team to align event content and experiences with audience needs and experiential best practices. 
• Partner with content, design, web, and demand generation teams to ensure cohesive event assets, messaging, and execution. 
• Work with Growth Marketing to develop and implement promotional strategies, including email campaigns, landing pages, internal communications, and paid media, to meet registration and engagement goals. 
• Manage and optimize event registration processes using Cvent, ensuring seamless attendee experience and accurate data capture. 
• Manage vendor relationships, negotiate contracts, and support end-to-end budget tracking and reconciliation. 
• Travel onsite to oversee logistics, production, and stakeholder experience, ensuring smooth execution and high satisfaction. 
• Develop post-event evaluations and data-driven reports, including attendee insights, KPI performance, and recommendations for continuous improvement. 
• Contribute to innovation by recommending new formats, technologies, and creative approaches to elevate the attendee experience and operational efficiency. 
• Fluency in English
• Client-first mentality 
• Intense work ethic 
• Collaborative spirit and problem-solving approach 

What You'll Bring: 

• Bachelor’s degree  
• 5+ years of experience planning and managing business marketing events (i.e., conferences, digital events, trade shows, webinars, roundtables) preferably in a B2B setting and product  
• High level of proficiency with Microsoft Office Suite applications including Word, Excel, PowerPoint, and Outlook 
• Strong project management skills 
• Strong problem-solving skills: self-motivated and independent 
• Effective when working in a collaborative environment and successful and developing strong working relationships 
• Excellent writing, communication and presentation skills 
• Strong organization and attention to detail 
• Ability to manage multiple simultaneous projects and meet deadlines 
• Experience working with senior business leaders and managing multiple stakeholders 
• Ability to travel approximately 20% (more during peak event seasons) 
• Preferred: CMP, Cvent platform 
<