Job Description
Company description About Publicis Groupe Publicis Groupe, the world's second-largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy known as The Power of One, it puts clients at the center by promoting the growth of their business through creative agencies such as Publicis, Leo Burnett, Publicis Health, Wysiwyg, Nurun, and Digitas, along with media agencies like Zenith, Starcom, Spark, and Performics, and areas of transversal knowledge. Publicis Groupe links Creativity, Technology, and Data, offering a value proposition that effectively connects brands and consumers. Overview Overview As part of the Connected Funnel (CF) initiative supporting Stellantis through Collective, the SEO Account Manager plays a key role in driving organic growth for the EE market. This role ensures the delivery of business-as-usual (BAU) SEO services while responding to ad-hoc requests that support strategic brand development. Reporting directly to the Account Director responsible for brand strategy, the SEO Account Manager collaborates closely with internal teams and local market stakeholders to optimize content, identify growth opportunities, and deliver actionable insights. This is an exciting opportunity for a detail-oriented, proactive SEO professional to contribute to a high-impact, fast-paced digital ecosystem. Responsibilities SEO Strategy & Execution Localize content and keywords to ensure accuracy and relevance for the EE market. Contribute to strategic on-site SEO activities defined in the roadmap. Support content creation using Publicis’ AI content generation tool OneLayer. Identify and propose growth opportunities for the brand within the local market. Reporting & Insights Lead the preparation of monthly SEO performance reports and insights. Present monthly performance and activity updates to the client. Track and analyze SEO metrics to inform strategic decisions and optimizations. Collaboration & Coordination Report into the Account Director responsible for brand strategy. Collaborate with the Local Collective to ensure timely approvals and avoid delays. Provide support for ad-hoc tasks from the client, local market, or SEO team. AI Tools: Assist in delivering AI and LLM audits by analysing outputs and identifying significant insights. Convert AI and LLM findings into actionable SEO recommendations under the guidance of senior team members. Collaborate with both SEO and data teams to guarantee best practices in AI-driven SEO Qualifications 3–5 years of experience in SEO, digital marketing, or content strategy. Strong understanding of SEO best practices, tools, and performance metrics. Experience with AI-driven content tools is a plus. Excellent communication and presentation skills (Portuguese and English). Strong organizational skills and attention to detail. Ability to work collaboratively across teams and manage multiple priorities. Additional information Why Join Us Because we offer reasons such as: 🚀 Growth Opportunities: You can advance in your career not only through the experience of working with major clients but also by accessing local and global training programs specialized according to your role, covering both technical and soft skills. 📚 Free Online Training: You can access unlimited courses from LinkedIn Learning and Udemy Catalogs through our artificial intelligence platform, Marcel. 🥇 Partner Certifications: You'll have the opportunity to obtain certifications from industry giants such as Meta, Google, or Amazon. 🌍 Work from anywhere: Telecommute up to 6 weeks from over 100 countries with our WorkYourWorld program. ✨ Work-Life Balance: Enjoy a hybrid model with up to two days working from home. Full remote during Easter, Christmas, and 3 weeks in Summer. Flexible work start schedule. At Publicis Groupe, we are committed to building a culturally diverse workforce and therefore strongly encourage applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals regardless of their background. We do not discriminate based on race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status, or any individual’s status in any group or class protected by law. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you. This opportunity does not provide relocation support.
3–5 years of experience in SEO, digital marketing, or content strategy. Strong understanding of SEO best practices, tools, and performance metrics. Experience with AI-driven content tools is a plus. Excellent communication and presentation skills (Portuguese and English). Strong organizational skills and attention to detail. Ability to work collaboratively across teams and manage multiple priorities.
SEO Strategy & Execution Localize content and keywords to ensure accuracy and relevance for the EE market. Contribute to strategic on-site SEO activities defined in the roadmap. Support content creation using Publicis’ AI content generation tool OneLayer. Identify and propose growth opportunities for the brand within the local market. Reporting & Insights Lead the preparation of monthly SEO performance reports and insights. Present monthly performance and activity updates to the client. Track and analyze SEO metrics to inform strategic decisions and optimizations. Collaboration & Coordination Report into the Account Director responsible for brand strategy. Collaborate with the Local Collective to ensure timely approvals and avoid delays. Provide support for ad-hoc tasks from the client, local market, or SEO team. AI Tools: Assist in delivering AI and LLM audits by analysing outputs and identifying significant insights. Convert AI and LLM findings into actionable SEO recommendations under the guidance of senior team members. Collaborate with both SEO and data teams to guarantee best practices in AI-driven SEO
