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Lotame

Senior Vice President, Data and Analysis

New York, New York, United StatesPosted 3 weeks ago
Full-timehybrid

Job Description

Company description Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks

Today, and tomorrow

We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities

Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce

Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries

The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds

Overview The Data & Analysis team uses data-driven insights to fuel strategic growth for clients

We believe that data should never exist in a vacuum; instead, it should be put to work to bring the best ideas and stories to our clients

To help with this, we’re looking for an outstanding SVP—someone who can lead data-driven strategy to align with client goals, develop innovative solutions to solve marketing challenges, and collaborate with clients and Digitas leadership

Sound like you

Read on

Job

: As SVP, Data & Analysis, you’ll serve as a key Digitas thought leader, aligning digital strategy with a client’s broader business goals and objectives

Your clients’ needs will vary, and may include integrated marketing, media, CRM, segmentation, and/or primary research

Day-to-day, your role includes: Driving the use of data in decision-making throughout the organization, partnering with experts, vendors and organizational leaders to get it done Demonstrating expertise in responding to analytic and strategic client issues, including enterprise-wide interactive strategy, strategic budgeting decisions, competitive assessments and business-case analyses Making significant contributions to business development by leading new business initiatives and establishing relationships with prospective clients Developing a framework for all aspects of digital marketing and managing a broad strategic resource pool of strategists across all levels Collaborating across functions, coordinating with general managers across Creative, User Experience, Technology, Media Planning and Project Management teams Establishing partnerships with emerging technology and data providers through an innovation initiative Providing methodological support, coaching, training and advice to S&A staff on various levels across multiple client and internal assignments Codifying and publishing formal frameworks and methodologies for approaching major data and strategic issues, leveraging existing Digitas intellectual capital and developing innovative concepts

: We’re looking for strong, impactful work experience, which typically includes: A Master’s degree, preferably in Math or Economics, plus 15 or more years of strategy and operations experience in advertising, management consulting, marketing or interactive consulting Expertise in the digital world and a masterful understanding of multiple industries, including telecommunications, retail, CPG and financial Experience working within pharmaceutical and/or healthcare environments are required A strong knowledge of integrated marketing and CRM disciplines Exposure to audience-based marketing, and programmatic advertising Proven leadership ability and strong, impactful client relationship experience Experience managing a team of experienced employees Strong critical thinking and problem solving skills Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.) Stellar communication and presentation skills: we need someone who’s articulate, engaging and straightforward – and, above all, can effectively and convincingly translate unstructured business solutions into innovative customer marketing programs A willingness to travel as needed—keeping an open mind to new places, new faces and new ideas Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation

Got the sparkle

Apply if you believe your unique skills are a fit

Digitas is an

employer

Additional information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger

It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization

We are focused on fostering belonging and creating equitable & inclusive experiences for all talent

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive

Our

package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected]

Range: $180,215 - $299,637, annually

This is the pay range the Company believes it will pay for this position at the time of this posting

Consistent with applicable law,

will be determined based on the skills,

, and experience of the applicant along with the

of the position, and the Company reserves the right to modify this pay range at any time

Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party

administration system once certain criteria have been met

Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met

For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off

The Company anticipates the application deadline for this job posting will be 6/30/2026

All your information will be kept confidential according to EEO guidelines.

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Senior Vice President, Data and Analysis at Lotame | Renata