Marketing Product Owner

This role owns the platform marketing runs on — the CMS, the website, the content publishing, and the campaign infrastructure marketing depends on to ship. You're the connective tissue between marketing's intent and what actually goes live on the web.

It's a deliberate hybrid, and we're strict about it. We need an operator who runs a tight backlog and ships predictably — clean tickets, predictable releases, no dropped balls. We also need a proven track record in marketing: real campaigns shipped, real funnels owned, real numbers moved.

This is not a junior role. You'll work hand-in-hand with Marketing leadership, report into Product, and hold your own with marketers, designers, content, engineers, and analytics in equal measure.

Roles and responsibilities

• Run a backlog engineering can build from without coming back with questions. Tickets are buildable on day one.

• Sit close to marketing. Understand the campaign calendar, content roadmap, and growth bets well enough to anticipate, not just react.

• Be the single point of accountability between marketing and engineering. No requests get lost. No releases catch marketing by surprise.

• Push back when a brief is thin or a "quick request" isn't actually quick. Good operators improve the input, not just the output.

• Make trade-off calls. Marketing always has more to ship than engineering can handle. Sequence, defend, move on.

• Bring numbers to every conversation. What's the page doing? What's the campaign converting at? What changed since the last release? Know it without being asked.

• Treat performance, accessibility, and SEO as standing work — there's never spare time.

• Control velocity–you need to deliver and learn how to be more cost-effective over time. Where do we lack efficiency? How can we be more iterative?