Category Marketing Coordinator
Job Description
Join us and experience Bunnings from the other side of the counter!
What’s in it for you when you’re part of our team:
Team discount at Bunnings and other Wesfarmers brands including Kmart, Target and Officeworks to name a few
Free standard OnePass membership
Access to over 100+ exclusive team member benefits across health, shopping, travel and stay, wealth, work and leave
12 weeks paid parental leave, regardless of gender
Fun stuff like annual festive gifts, discounted food and drinks at our Bunnings Cafe, and travelling store team member opportunities
We’re genuinely invested in your career and no matter where you start with us, that pathway is yours to build
About the role:
The Category Marketing Coordinator will assist in the development and implementation of category marketing campaigns and to support the allocated category with inclusion in Trade & Retail brand campaigns and catalogue.
Led by the Category Marketing Manager, this role assists in the translation of category insights and strategies into compelling and engaging go-to-market campaigns that reach the target category audiences and deliver upon agreed objectives, which includes developing and leading multichannel marketing plans for key category campaigns and executing tactical marketing activities that support the growth of the business.
What’s involved:
Coordination and production of category marketing campaigns across BTL channels, including eDM’s, social media, SEM and more
Maintain category activity in the marketing calendar and media plan
Input and represent the category within overarching Brand campaigns as required
Help brief and plan content across digital channels to drive category awareness
Support the delivery of activity on the calendars through briefing and trafficking any asset creation required
Participate in monthly reviews of the content, direct marketing and social calendars ensuring the calendars are accurate
Help support the development of advertising material for store openings, refits and instore events
Provide support to the wider category marketing team, as well broader brand and planning teams collaboratively across different marketing functions
Who we’re looking for:
Our ideal candidate will have strong verbal and written communication skills so that they can successfully collaborate and partner with various external stakeholders and team members across the business.
This role requires the ability to understand category and marketing objectives, write campaign briefs, lead internal briefing sessions, provide guidance and support for the catalogue process on behalf of the allocated category, help create assets for marketing activity, support relevant events and sponsorship programs and work with cross functional teams to deliver a planned program of marketing activity against tight timeframes.
You’ll need:
Experience in a similar role such as in Retail, Marketing, Merchandise and/ or Business related where skills are transferable
Passion for product and the Bunnings brand
Strong time management skills - thrive in a high pressure, tight deadline environment
Highly planned with exceptional organisational skills
Project and campaign management experience highly regarded
Be customer focussed
Exceptional attention to detail
Strong collaboration and stakeholder management skills.
You’ll be part of a workplace where you’ll feel like you belong.
We love the diversity across our teams, brought together in an inclusive culture guided by our values. We welcome applications from individuals of all ages, cultural backgrounds, abilities, sexual orientations, and gender identities. We strongly encourage Aboriginal and Torres Strait Islander peoples to apply and join us in shaping a workplace that celebrates First Nations voices, perspectives, and contributions. Please note, you must be age 15 or over to apply for a role at Bunnings.
We’re all about fairness at Bunnings, and our team’s here to support you every step of the way. If you need any adjustments, just let us know - we’re here to help. If you’ve got the experience, skills, and drive to grow - but don’t quite nail every part of the job description - we still want to hear from you. For support, contact us at [email protected].
Bunnings reserves the right to close job advertisements at any time, so we encourage you to apply early. We do not accept unsolicited resumes from recruitment agencies, as we have a dedicated internal Talent Acquisition team managing all hiring processes.
About Us
Bunnings is the leading retailer of home improvement and lifestyle products in Australia and New Zealand. We're proud to support project builders, commercial tradespeople and the housing industry through our network of stores, trade centres, frame and truss sites and online.
At Bunnings, our purpose is simple: we’re here to inspire people to have a red hot go! Whether that's backing our team to grow, supporting customers to take on new projects, or helping communities make a real difference. By joining our passionate and diverse team, you will be part of a culture that encourages you to roll up your sleeves and build something great together. If you’re ready to have a go, apply today.
Please note if you are offered a role with us, background checks may be required. This can include police, employment, medical and qualification checks. If a police check search returns a criminal record, Bunnings will assess whether the record impacts your ability to perform the key requirements of the role.