Talent Marketing Partner

Location: Remote - Mexico Opportunity The Team The Talent Marketing team at Kohler is where strategy, data, execution, and storytelling come together to attract, engage, and convert talent. We act as the marketing engine for Talent Acquisition—creating high-impact campaigns to create moments that matter across our career website, paid media channels, social media, and other key candidate touchpoints. From crafting compelling employer brand narratives and collateral to optimizing full-funnel recruitment marketing campaigns, we strive to connect the right talent with the right opportunities at Kohler. The Role The Talent Marketing Partner, reporting into the Talent Marketing team, plays a pivotal role in shaping Kohler’s ability to attract, engage, and convert top talent through strategic marketing initiatives across Mexico. This position serves as both a business partner and functional marketer, ensuring that talent marketing strategies align with business objectives while equipping the team with the tools, processes, and insights needed for success. The Talent Marketing Partner overseeing Mexico will join an exciting period of team expansion and can shape the regional Talent Marketing roadmap that will drive meaningful impacts. Key Responsibilities Business Partnership Stakeholder Enablement Act as a strategic advisor to recruiting teams and business stakeholders, consulting on talent marketing strategies that drive measurable outcomes for manufacturing and corporate roles. In collaboration with an agency partner, you will develop, implement, and evaluate Talent Marketing strategies and tactics tailored to business needs and workforce priorities. Enable stakeholders with branded content and attraction materials, ensuring alignment with Kohler’s global Employer Value Proposition (EVP) and Employer Brand (EB) standards. Serve as a trusted consultant for talent marketing and brand best practices, tools, and emerging trends. Functional Marketing Capability Enablement Drive key initiatives across core talent marketing pillars, including: Channel Marketing: Onboard, test, and optimize paid and organic channels for candidate engagement and conversion. Employer Brand Content Marketing: Activate Kohler’s global EVP by implementing branded content, attraction materials, and advocacy programs. Digital Ecosystems: Enhance candidate experience across career sites, social platforms, channels, ATS platforms, and future marketing tools. Data Insights: Establish reporting frameworks and analytics to measure campaign effectiveness, return-on-investment and brand sentiment. Equip and enable the Talent Marketing team with structures, tools, processes, and technology to execute strategies effectively in Mexico. Lead continuous improvement efforts to standardize workflows, enhance scalability, and ensure operational excellence. Collaborate cross-functionally with TA, HR, Communications, and Marketing to maintain brand consistency and governance. Partner with agency partners and industry vendors to ensure timely delivery of Talent Marketing strategy execution. Ability to collect, organize, and validate marketing performance data from multiple sources; synthesize insights into clear, actionable narratives; and present findings through compelling presentations that inform strategy and optimize campaign effectiveness.