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Job Description
- Serve as the principal media authority for Google Korea, providing oversight to Media agencies, Partners and Marketing Managers.
- Guide brand and performance programs, driving holistic campaign strategies and maintaining an integrated test-and-learn agenda to maximize business impact and Return on Investment (ROI).
- Establish processes for managing complex media campaigns across social, on-network, and off-network channels to deliver a seamless, full-funnel consumer experience.
- Provide expert media leadership through engaged assessments and benchmarking, formulating authoritative points-of-view that push boundaries in integrated advertising and digital innovation.
- Lead external media agency partners to achieve operational excellence while collaborating on forward-thinking solutions that leverage the latest Media features and ad technologies.