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TikTok

Software Engineer - Creative AI, Ads Creative & Ecosystem

San Jose, California, United States of AmericaPosted 1 months ago
Full-timehybrid

Job Description

About the Team TikTok Ads Creative team is dedicated to revolutionizing brand marketing by merging creative content with cutting-edge AI. We provide full-funnel marketing solutions—from brand awareness to GMV growth—maximizing ROI for global advertisers.

We are building an AI-driven, end-to-end creator content supply platform. Leveraging TikTok's dynamic content ecosystem and state-of-the-art technologies like LLMs, VLMs, and AI Agents, we are reshaping traditional creator marketing. Our mission is to empower global e-commerce, brands, and gaming clients with a closed-loop system for high-quality, scalable marketing material production and delivery. Your work here will directly drive TikTok's core advertising revenue growth.

Responsibilities

  • Architect Intelligent Content Understanding Systems: Design and implement multi-layered AI ranking models (recall, rough/fine ranking) based on multi-modal content. Your systems will help global brands discover highly engaging and commercially viable ad creatives from our vast content platform.
  • Pioneer AI Paradigms for Content Production: Explore new opportunities at the intersection of creators and AI. Apply AIGC technologies across content briefing, intelligent production, and quality assurance. You will build a Multi-Agent content production system leveraging LLMs to improve the efficiency and quality of global creator supply.
  • Build an Efficient Authorization & Retrieval Platform: Streamline creator outreach and build LLM-based video search and recommendation systems to help clients find the perfect videos effortlessly. You will construct a unified "Agent for Creator Material Supply," equipped with advanced skills for material production, management, and data analytics to intelligently meet client needs.
  • Develop Automated Creative Delivery Engines: Engineer automated creative selection and delivery systems. Integrate creator materials, client-owned assets, and AIGC content. Utilize advanced recognition and matching capabilities to precisely link high-quality creatives with landing pages and product IDs, maximizing ad performance.

Why Join Us?

  • Cutting-Edge Tech & Real Impact: Deeply engage with the industry's hottest AIGC and Agent technologies in real-world commercial scenarios. You will build the core engines that directly drive our revenue growth.
  • Rapid Growth & Global Scale: Own the end-to-end lifecycle from content production to commercial delivery. Thrive in a rapidly expanding business that offers immense room for personal and professional advancement while collaborating with a global team.
  • Open & Collaborative Culture: We champion an open, transparent, and vibrant environment where bold innovation, rapid iteration, and continuous learning are highly encouraged.

Minimum Qualifications:

  • Bachelor's degree in Computer Science, Engineering, a related technical field, or equivalent practical experience.
  • Demonstrated experience building, maintaining, and optimizing high-scale, distributed backend systems in fast-paced environments.
  • Exceptional coding skills with a rock-solid foundation in data structures and algorithms. Strong engineering execution capabilities.
  • Familiarity with AI-assisted engineering workflows to accelerate development cycles.
  • Hands-on experience or deep personal knowledge in one or more of the following areas: AIGC, Large Language Models (LLMs), or AI Agents.
  • Genuine passion for AI applications, with a deep understanding of the product and technical logic behind at least one major AI application.
  • Strong problem-abstraction skills, with the ability to analyze, debug, and tune complex production systems efficiently.

Preferred Qualifications:

  • Domain expertise or background in Influencer Marketing, Ad Creative Supply, or Affiliate Networks.
  • A strong track record of independently leading the architecture, development, and delivery of complex engineering systems.
Software Engineer - Creative AI, Ads Creative & Ecosystem at TikTok | Renata