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Job Description
- Partner with Google Sales teams to manage strategic relationships with enterprise clients through measurement and ‘learning agendas’ that improve business outcomes.
- Manage a complex ecosystem of client relationships, across agencies, brands, and internal functions to drive adoption of Google’s measurement objectives.
- Design and execute in-depth custom analyses and ad-effectiveness studies to quantify the impact of marketing strategies across platforms and media.
- Collaborate with Product and Research and Development (R&D) teams to identify features for the next generation of Google tools. Lead client pilots for alpha and beta products by evidencing their effectiveness.
- Educate the industry on Google’s measurement strategy. Author White Papers on developments in Direct Response (DR) and performance marketing techniques. Distill complex technical findings into actionable insights for audiences ranging from data scientists to C-suite executives.