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Job Description
Writing, Marketing and Communications Support (45%)
- Write news releases, features and blog posts on a variety of subjects, including law school programs, student/faculty/staff accomplishments, alumni profiles, etc.
- Write, report and conduct research for stories in the KU Law Magazine and other publications produced by the school, the university and others. Additional content generation may include shooting and editing photography and video.
- Create, source and manage content for the KU Law Blog, including writing, editing and graphics. Collaborate with and edit content from contributing writers, including law school students, faculty, staff and alumni.
- Routinely contribute ideas and content for websites, social media, newsletters and other school, university and external publications as needed.
- Maintain relationships with various law school offices and programs – such as Career Services, Admissions, Moot Court, International and Comparative Law and others – to develop messaging and generate content for internal and external audiences.
- Track rankings, accomplishments and media coverage of the school, faculty, students and alumni for cross-channel promotion.
- Assist with designing print and electronic materials as needed.
- Assist with the ongoing development of the law school’s strategic communications plan as it relates to communications materials and activities.
- Maintain and manage content on the KU School of Law website (law.ku.edu), in KU’s content management system, in collaboration with the Director of External Affairs. Serve as a contact for updates across the site, maintaining news feeds and events calendars, and ensuring overall accuracy, consistency, accessibility and brand alignment.
- Oversee website and social media analytics and produce regular reports.
- Identify and assist with opportunities to produce multimedia pieces for KU School of Law platforms, including video.
- Assist with management of social media channels, including editorial calendar for social media posts, graphics and copy for posts, engagement with audiences, updates to look and feel, and strategic campaigns.
- Produce e-newsletters for law school centers and programs on a consistent schedule. Projects include annual newsletters for the Wheat Law Library, International & Comparative Law Program and the Tribal Law & Government Center.
- Continually analyze the effectiveness of digital communications methods and recommend ways to enhance the school’s electronic presence.
- Attend and contribute to events, team meetings and event planning sessions.
- Develop promotional materials for School of Law events, including electronic invitations and registration forms, print materials, website content and social media campaigns.
- Lend support at events and public relations activities hosted by the school, including live and virtual events.
- Assist with taking photographs and/or video as might be required for events and activities and performing other duties as assigned.