Field Marketing Specialist, Freshwater

Field Marketing Specialist, Freshwater SE Territories: MS, AL, TN, GA, SC Job SummaryAs a Field Marketing Sales Specialist, you’ll bring our brands to life where it matters most—out in the field with retailers, anglers, and fishing communities. This role blends sales, marketing, events, and relationship-building to create memorable brand experiences that drive engagement, education, and product sell-through. If you love fishing, connecting with people, and being on the move, this is your chance to make waves. What will you do?• Execute regional marketing campaigns, promotions, and field events aligned with business goals• Plan and manage trade shows, retailer events, demos, and promotional activities• Build strong relationships with retailers, consumers, and sales partners• Represent Pure Fishing brands professionally at events and in the field• Support Territory Managers with marketing initiatives, lead generation, and retail insights• Gather customer feedback and market intelligence to help shape strategies• Develop and distribute localized marketing materials and promotional content• Monitor event and campaign performance, providing insights and ROI recommendations• Manage field marketing budgets and resources effectively• Collaborate cross-functionally with marketing, sales, and internal teams What makes you a great catch?• Passion for fishing, the outdoors, and connecting with customers• At least 2 years of experience in sales, marketing, or a related field• Strong communication and relationship-building skills• Persuasive selling ability and confidence working directly with customers• Experience with Microsoft Office tools including Word, Excel, and PowerPoint• Understanding of category management and retail selling concepts• Ability and willingness to travel up to four days per week• Bachelor’s degree or equivalent experience preferred Why you will love it here• Work directly with anglers, retailers, and fishing communities• Be part of creating exciting, hands-on brand experiences• Travel and attend events that bring the fishing industry to life• Join a passionate team that genuinely loves the outdoors• Opportunity to make a visible impact on brand growth and retail success Your work environment• Fast-paced and highly interactive• Combination of travel, field events, retail visits, and collaborative office work• Strong partnership with sales, marketing, and retail teams• Dynamic environment where no two days look the same What you will need to succeed• High energy and a customer-first mindset• Strong organization and multitasking skills• Ability to adapt quickly in fast-moving environments• Comfort presenting, selling, and engaging with diverse audiences• Passion for building relationships and growing brands in the field