The Coordinator of Outreach and Student Success/Instructor serves as the strategic lead for marketing, recruitment, and retention initiatives within the College of Business and Economic Development. This position is responsible for planning and executing integrated, data-driven initiatives aligned with AACSB accreditation priorities, the strategic plan for the LeMoyne Smith School of Business, and the mission of the Agriculture and Tourism Department. The role provides leadership in brand strategy and stewardship and industry outreach, leveraging marketing analytics to drive enrollment growth and student persistence. While managing distinct brand positioning for the LeMoyne Smith School of Business, the role provides strategic marketing oversight and social media management for the department of Agriculture and Tourism. Additionally, the position teaches 6 credit hours per academic year in Business Administration or Marketing and manages key operational functions to support the student lifecycle.