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The Mission
Leadership & Cultural Inspiration
Hands-on Delivery & Prototyping
Operations & Scalability
Job Description
Marketing Innovation Lead
Department: AI & Data Science
Employment Type: Full Time
Location: Portugal
Reporting To: Luke Crickmore
Description
The Mission
As the Innovation Lead for our Portugal COE, you will be the catalyst for change. You aren't just managing a process; you are building a culture of "what’s next." You will own the innovation roadmap for the COE, driving the adoption of AI, automation, and cutting-edge workflows. You will inspire our "Algos" to push boundaries, while ensuring that every experiment scales into a tangible, value-driven outcome.
Key Responsibilities
Leadership & Cultural Inspiration
- Champion Innovation: Act as the face of innovation in Portugal, running high-energy workshops and "Vision Sessions" that inspire staff to rethink their daily workflows.
- Mentorship & Coaching: Support a high performing team, coaching them on how to identify automation opportunities and move from "problem" to "prototype."
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Community Building: Scale the local innovation community, turning passive users into "Innovation Champions" within their respective departments.
Hands-on Delivery & Prototyping
- Lead by Example: You aren't afraid to open the hood. You will personally architect and build "First-of-a-Kind" (FOAK) automations or AI prompts to prove viability.
- Solutions Architecting: Work alongside the COE teams to solve complex technical bottlenecks that Junior/Mid-level operators cannot crack.
- Cross-Functional Bridge: Act as the technical translator between the Innovation team and the wider business, ensuring our solutions are both powerful and user-friendly.
- Google Apps Script & Automation: Architect custom solutions using Apps Script to bridge gaps between Google Workspace apps (Docs, Sheets, Gmail, Drive), reducing manual overhead and creating seamless operational flows.
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AI-Assisted "Vibe Coding": Leverage LLM-powered coding assistants (e.g., Claude, Codex) to rapid-prototype, iterate, and build functional tools at high velocity, focusing on output over syntax.
Operations & Scalability
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Industrialise Innovation: Move beyond "random acts of digital." You will design the frameworks that take a raw idea from a workshop and turn it into a deployed, documented, and billable case study.
Skills, Knowledge & Expertise
- The Visionary Edge: A deep understanding of the current AI/Automation landscape (LLMs, Agents, No-Code/Low-Code ecosystems).
- Execution Mindset: You are a "Builder." You have a portfolio of automations, tools, or products you’ve personally brought to life.
- Influence: The ability to walk into a room of skeptics and leave with a room of enthusiasts.
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Technical Aptitude: Proficiency in Google Apps Script and modern "vibe coding" workflows, demonstrating the ability to ship robust technical solutions quickly.
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A "Slide-Only" Leader: You will not sit in meetings all day; you will build, test, and break things alongside your team. - A Passive Observer: You don't wait for permission to innovate; you spot friction and solve it.
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A Pure Admin: While you ensure ops are smooth, your value is in strategic growth, not just updating trackers.
