
Salesforce Marketing Cloud Email Specialist
Job Description
Company description We’re a Toronto-based CRM and customer experience agency serving clients across North America and Globally. Our mission is to revolutionize customer relationship management through our innovative methodology – Intelligence Orchestration. We do this by leveraging strategic human insights, the best data, insightful strategy, relentless creativity and powerful technology to automate and integrate event-triggered communications. We call these Relationship Moments® – transforming seemingly isolated touchpoints into engaging, relevant conversations at pivotal points between the consumer and the brand across all channels of interaction. Overview We are seeking a candidate who shall be responsible for the development, implementation, and deployment of CRM email communications for a large client. The candidate must have 2-4 years’ experience working in Salesforce Marketing Cloud (SFMC) and have experience creating HTML emails with Ampscript. Your SFMC knowledge must include Journeys, Automations, SQL, data extensions, and Analytics Builder. You are proactive, collaborative, and a good communicator who can build relationships. You consider yourself detail-oriented and always triple-check your work. Responsibilities Campaign execution and production Lifecycle marketing (journeys and triggered emails) Cloudpages and landing pages Data segmentation and automation Reporting and performance analysis Stakeholder collaboration and project management Technical and deliverability best practices Qualifications Experience with SFMC automations, SQL, and deployments. Several years’ experience working with responsive HTML emails. Proficient with an email testing tool (e.g., Litmus), able to fix common email issues. Experience with the following is an asset: Sales Cloud reports, CloudPages, JIRA. Proficient in Photoshop and other Adobe CS products. Strong communication skills (oral and written). Comfortable creating and delivering presentations (e.g., performance reports). Keen attention to details, able to complete tasks quickly and accurately. Collaborative and able to work independently in a structured team. Enjoy working in a fast-paced, challenging, and rewarding environment. Passionate & self-motivated, with a strong interest in learning and improvement. 2-5 years’ experience with Salesforce Marketing Cloud. Additional information Transparency matters to us. The salary range for this position is CAD $70,000 - CAD $90,000 per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data. AI Use We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision-making. We believe in a human-first approach, where your experience and potential are recognized by people. Publicis Canada is committed to building a diverse workforce representative of our community. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply. If you require a specific accommodation please contact Human Resources. Publicis Canada is committed to building a diverse workforce representative of our community. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply. If you require a specific accommodation please contact Human Resources.
Experience with SFMC automations, SQL, and deployments. Several years’ experience working with responsive HTML emails. Proficient with an email testing tool (e.g., Litmus), able to fix common email issues. Experience with the following is an asset: Sales Cloud reports, CloudPages, JIRA. Proficient in Photoshop and other Adobe CS products. Strong communication skills (oral and written). Comfortable creating and delivering presentations (e.g., performance reports). Keen attention to details, able to complete tasks quickly and accurately. Collaborative and able to work independently in a structured team. Enjoy working in a fast-paced, challenging, and rewarding environment. Passionate & self-motivated, with a strong interest in learning and improvement. 2-5 years’ experience with Salesforce Marketing Cloud.
Campaign execution and production Lifecycle marketing (journeys and triggered emails) Cloudpages and landing pages Data segmentation and automation Reporting and performance analysis Stakeholder collaboration and project management Technical and deliverability best practices