Own core effects experience which covers both user-facing features across shorts camera and editor, and technical capabilities (object segmentation, face mesh, audio, Generative AI transformations, etc).
Lead first-party and branded effects strategy. Co-own the roadmap of new capabilities (inc. Generative AI) and partner with brands to create iconic branded effects.
Define and lead strategy to scale production of first-party effects, including defining agentic workflows to identify trends and automate effect creation. Partner with marketing to empower internal teams to develop high quality, hyper localized, and culturally relevant effects.
Partner with Marketing and Go-to-Market teams to supercharge trends and key cultural moments with effects, and lead new improvements for in-product effect activations.

Product Manager II, YouTube Shorts Effects and AI

Job Description