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Teammanager Product Marketing (gn) Vollzeit/Teilzeit (hybrid)<<ENTER DISPLAY JOB TITLE>>

Ratingen, NRWPosted 4 months ago
Full-timehybridmid

Job Description

Want to play an active role in growing a company and turning big plans into reality? Then join our team! You can expect exciting challenges, an inspiring environment and a work culture that combines flexibility and collaboration – with our 60/40 rule and modern offices in Ratingen as a meeting place for ideas. As part of our team, you will take on the following tasks: You lead product marketing for our digital B2B products, platforms, and SaaS solutions, with a strong focus on product positioning and value propositions. You manage and develop your product marketing team (4 team members) and work closely with Product Management, UX, Data, and Tech. You own go‑to‑market strategies across the entire product lifecycle — from discovery and launch through to scaling. You leverage market, competitive, customer, and usage data to continuously optimize positioning, pricing, messaging, and adoption. You establish and drive data‑driven product marketing, including KPI frameworks, analytics, testing approaches, and AI‑based analysis and optimization tools. You define target audiences, use cases, buyer personas, and value propositions. You translate product features into clear, compelling value messaging for Sales, Marketing, and Customer Success. You coordinate international, cross‑functional stakeholders along the product roadmap.

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Teammanager Product Marketing (gn) Vollzeit/Teilzeit (hybrid)<<ENTER DISPLAY JOB TITLE>> at DKV Mobility | Renata