Back to jobsLead the planning and execution of integrated demand and lead generation campaigns across multiple channels, including digital marketing, social media, and other customer touchpoints
Drive alignment between sales and marketing teams by managing CRM systems, marketing technologies, and data processes that enable effective customer segmentation, lead nurturing, and lifecycle marketing.
Identify, negotiate, and develop strategic brand partnerships to enhance business growth, increase market reach, and support entry into new markets.
Continuously monitor and optimize marketing performance metrics, including contribution to the sales pipeline, direct revenue impact, and return on investment (ROI) of marketing programs.
